Job Title : Social Media & Events Marketing Manager
Budget: As per skills Expertise Current comp and market rates
No of positions: 1
Shift: 6.00 PM - 3.00 AM IST
Experience: 8Years of experience
Location : Remote
JOB OVERVIEW:
We are seeking a highly motivated and results-driven Social Media & Events Marketing Manager to own and
scale our social presence and event marketing initiatives for the US market. This role will play a critical part in
building brand awareness generating demand strengthening customer relationships and supporting
pipeline growth for our B2B SaaS product.
The ideal candidate brings a blend of strategic thinking creativity strong execution skills and data-driven
marketing expertise with deep experience in B2B SaaS social marketing and event execution.
WHAT YOU WILL DO:
Social Media Marketing
Develop and execute a comprehensive B2B social media strategy aligned with business goals brand
positioning and demand generation objectives.
Own content planning creation scheduling publishing and performance tracking across platforms
such as LinkedIn X (Twitter) YouTube and emerging B2B channels.
Create compelling content including product updates customer stories thought leadership event
promotions employer branding and campaign launches.
Partner closely with Product Marketing Sales Customer Success and Leadership teams to create
relevant and impactful messaging.
Monitor trends competitor activity and audience engagement to continuously optimize content
strategy.
Manage community engagement comments direct messages and brand reputation.
Track performance metrics (engagement reach CTR follower growth MQL influence) and present
actionable insights.
Event Marketing (Virtual & In-Person)
Plan and execute high-impact B2B events including trade shows industry conferences webinars
customer roundtables roadshows and partner events.
Own end-to-end event management — concept budgeting logistics promotion execution and
post-event reporting.
Collaborate with Sales and Partnerships teams to maximize lead generation pipeline impact and ROI
from events.
Manage vendor relationships sponsorship negotiations booth design and event collateral.
Lead event promotion strategy across social email website and paid channels.
Track event performance metrics including registrations attendance leads generated and revenue
influenced.
REQUIRED SKILLS & QUALIFICATIONS:
Bachelor’s degree in Marketing Communications Business or a related field.
8 years of experience in B2B SaaS marketing with a strong focus on social media and event
marketing.
Proven success in managing US-focused B2B marketing campaigns and events.
Strong understanding of B2B buyer journeys demand generation and account-based marketing (ABM).
Hands-on experience with tools such as HubSpot / Marketo Salesforce Hootsuite / Sprout Google
Analytics LinkedIn Campaign Manager and event platforms.
Excellent written and verbal communication skills with a strong storytelling mindset.
Strong project management organizational and execution capabilities.
PREFERRED SKILLS & QUALIFICATIONS:
Experience marketing to mid-market and enterprise SaaS buyers.
Familiarity with product-led growth (PLG) and high-growth startup environments.
Experience managing US industry trade shows and SaaS conferences (e.g. SaaStr Dreamforce HubSpot
INBOUND etc.).
Ability to work cross-functionally with sales partnerships product and leadership teams.
Required Skills:
B2B SaaS Marketing Social Media Strategy Event Marketing Demand Generation Account-Based Marketing (ABM) Lead Generation LinkedIn Marketing Trade Shows / Conferences HubSpot Marketo Salesforce Marketing Automation Campaign Management Brand Awareness
Job Title : Social Media & Events Marketing ManagerBudget: As per skills Expertise Current comp and market ratesNo of positions: 1Shift: 6.00 PM - 3.00 AM ISTExperience: 8Years of experienceLocation : RemoteJOB OVERVIEW: We are seeking a highly motivated and results-driven Social Media & Events Ma...
Job Title : Social Media & Events Marketing Manager
Budget: As per skills Expertise Current comp and market rates
No of positions: 1
Shift: 6.00 PM - 3.00 AM IST
Experience: 8Years of experience
Location : Remote
JOB OVERVIEW:
We are seeking a highly motivated and results-driven Social Media & Events Marketing Manager to own and
scale our social presence and event marketing initiatives for the US market. This role will play a critical part in
building brand awareness generating demand strengthening customer relationships and supporting
pipeline growth for our B2B SaaS product.
The ideal candidate brings a blend of strategic thinking creativity strong execution skills and data-driven
marketing expertise with deep experience in B2B SaaS social marketing and event execution.
WHAT YOU WILL DO:
Social Media Marketing
Develop and execute a comprehensive B2B social media strategy aligned with business goals brand
positioning and demand generation objectives.
Own content planning creation scheduling publishing and performance tracking across platforms
such as LinkedIn X (Twitter) YouTube and emerging B2B channels.
Create compelling content including product updates customer stories thought leadership event
promotions employer branding and campaign launches.
Partner closely with Product Marketing Sales Customer Success and Leadership teams to create
relevant and impactful messaging.
Monitor trends competitor activity and audience engagement to continuously optimize content
strategy.
Manage community engagement comments direct messages and brand reputation.
Track performance metrics (engagement reach CTR follower growth MQL influence) and present
actionable insights.
Event Marketing (Virtual & In-Person)
Plan and execute high-impact B2B events including trade shows industry conferences webinars
customer roundtables roadshows and partner events.
Own end-to-end event management — concept budgeting logistics promotion execution and
post-event reporting.
Collaborate with Sales and Partnerships teams to maximize lead generation pipeline impact and ROI
from events.
Manage vendor relationships sponsorship negotiations booth design and event collateral.
Lead event promotion strategy across social email website and paid channels.
Track event performance metrics including registrations attendance leads generated and revenue
influenced.
REQUIRED SKILLS & QUALIFICATIONS:
Bachelor’s degree in Marketing Communications Business or a related field.
8 years of experience in B2B SaaS marketing with a strong focus on social media and event
marketing.
Proven success in managing US-focused B2B marketing campaigns and events.
Strong understanding of B2B buyer journeys demand generation and account-based marketing (ABM).
Hands-on experience with tools such as HubSpot / Marketo Salesforce Hootsuite / Sprout Google
Analytics LinkedIn Campaign Manager and event platforms.
Excellent written and verbal communication skills with a strong storytelling mindset.
Strong project management organizational and execution capabilities.
PREFERRED SKILLS & QUALIFICATIONS:
Experience marketing to mid-market and enterprise SaaS buyers.
Familiarity with product-led growth (PLG) and high-growth startup environments.
Experience managing US industry trade shows and SaaS conferences (e.g. SaaStr Dreamforce HubSpot
INBOUND etc.).
Ability to work cross-functionally with sales partnerships product and leadership teams.
Required Skills:
B2B SaaS Marketing Social Media Strategy Event Marketing Demand Generation Account-Based Marketing (ABM) Lead Generation LinkedIn Marketing Trade Shows / Conferences HubSpot Marketo Salesforce Marketing Automation Campaign Management Brand Awareness
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