Revenue and Growth Manager, Social Platforms

At Warner Music Group were a global collective of music makers and music lovers tech innovators and inspired entrepreneurs game-changing creatives and passionate team members. Here we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:

• Curiosity: We do our best work when were immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation and innovation is the key to our future.

• Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea like a great song travels globally. We ignite passions and build connections across our diverse community of artists songwriters partners and fans.

• Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown and were committed to keeping the faith acting with integrity and delivering on our promises.

WMG is home to a wide range of artists musicians and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values appreciates and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.

Consider a career at WMG and get the best of both worlds an innovative global music company that retains the creative spirit of a nimble independent.

Job Title: Revenue & Growth Manager Social Platforms

TheRevenue & Growth Manager for WMUK (Warner Music UK) will be essential in the successful execution of our digital marketing strategies across all key platforms.

Reporting to the Growth Director you will be responsible for working closely with Atlantic Records Warner Music and more in the day-to-day management and execution of platform campaigns ensuring artists maximise their reach and engagement which converts into tangible commercial results. You will leverage your strong operational knowledge of social platforms audience development and campaign management to implement strategies track performance and bring new digital opportunities to life.

This role requires a proactive approach strong execution skills and a keen understanding of the digital music landscape.

Here youll get to:

Your day-to-day work will centre on supporting and executing platform marketing strategy including:

• Campaign execution:Execute marketing campaigns across social video and DSPs byspearheading the end-to-end delivery of partnership initiatives while providingstrategic ideation and supportfor label ledartist campaigns.

• Data analysis & reporting:Support a data-first approach by monitoring campaign performance metrics utilising audience analytics and preparing weekly performance reports. You will assist in identifying optimisation opportunities within platform mechanics and audience segmentation to support revenue growth goals.

• Platform opportunity scouting:Support theR&G teamsstrategic roadmap by actively researching emerging platform opportunities and providing analysis on potential revenue drivers including Social Commerce Digital Tokens and MCNs.

• Internal liaison & support:Work closely with label marketing managersand label streaming leadsproviding them with the necessary tools data and guidance to execute effective platform campaigns. Assist the Growth Director in preparing materials to pitch for high-value editorial support and partnership activations.

• Platform expertise:Maintain a deep current understanding of the major music streaming and social platforms (e.g. TikTok Spotify YouTube Apple Music). Serve as a primary resource for label teams on platform best practices algorithm changes and technical requirements.

• Platform relationship support:Assist the Growth Director in managing and maintaining relationships with platform partners by preparing meeting materials coordinating follow-ups and tracking progress on strategic initiatives.

• Audience development:Work with the labels to assist onbuilding strategies foraudience development for a diverse range of campaigns for all levels of artists supporting them on social growth super fan community building digital activations and more

• Campaign building:Work with the labels to assist on audience development for a diverse range of campaigns for all levels of artists supporting them on social growth super fan community building digital activations and more

• Performance tracking:Manage campaign tracking data collection and initial translation of performance data into clear concise summaries for the Director

• Cross-functional coordination:Serve as a contact point between the Platform team and internal departments (e.g. label streaming marketing data) helping to ensure a smooth flow of information and a unified approach to artist campaigns.

About you:

We are looking for a highly organised and commercially aware individual ready to execute high-impact campaigns in a fast-moving industry.

• Experience:2-4 yearsof progressive experience in digital marketing content creation or platform-specific campaign execution preferably within the music industry media or youth culture sector.

• Platform fluency:Strong operational knowledge of the social and streaming platforms their features content formats and audience dynamics.

• Analytical aptitude:Proven ability to manage and analyse campaign data produce clear reports and use metrics to identify actionable insights andoptimisation points.

• Commercial awareness:A solid understanding of audience engagement and how it translates into platform-specific revenue drivers.

• Communication & project management:Excellent organisational written and verbal communication skills with the ability to manage multiple projects simultaneously under tight deadlines.

• Passion:A genuine passion for music digital culture and creativity is essential for success in this role.

As the home to 10K Projects Asylum Atlantic Music Group East West FFRR Fueled by Ramen Nonesuch Parlophone Rhino Roadrunner Sire Warner Records Warner Classics and several other of the worlds premier recording labels Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company Warner Chappell Music represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA which supports the independent community as well as artist services division addition WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Together we are Warner Music Group: Independent Minds. Major Sound.

Love this job and want to apply

Click the Apply link at the top of the page or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile but will still allow you to upload a resume and cover letter.

Dont be discouraged if you dont hear from us right away. Were taking our time to review all resumes and to find the best people for WMG.

Thanks for your interest in working for love it here and think you will too.

WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race religion or belief age sex sexual orientation gender gender identity or gender reassignment marital or civil partnership status disability pregnancy childbirth or any other characteristic protected by law.