Performance & App Monetization Manager

Digital Virgo

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profile Job Location:

Paris - France

profile Monthly Salary: Not Disclosed
Posted on: 6 hours ago
Vacancies: 1 Vacancy

Job Summary

Role Overview

We are looking for a Performance & App Monetization Manager to drive the in-app revenue growth of our digital content services. Positioned at the crossroads of Business Product and User Acquisition this role encompasses the monetization performance end-to-end.

Your mission is to maximize revenue performance by providing the Product team with data-driven insights to refine app configurations. You will be the expert on balancing user experience with profitability ensuring our freemium models and monetization mechanics are best-in-class.

Key Responsibilities

1. Monetization & Product Input

  • Optimize the apps economic engine.

  • Define and fine-tune Freemium settings (paywall placement feature gating trial periods) to maximize conversion.

  • Translate revenue objectives into clear product recommendations and experiments.

  • Conduct continuous benchmarking of competitor practices and industry trends to ensure our monetization UX remains a competitive advantage.

2. Full-Funnel Revenue Performance

  • Drive revenue across three core pillars: Subscriptions In-App Purchases (IAP) and Advertising.

  • Collaborate with UA teams to provide end-to-end performance analysis ensuring that acquisition spend is aligned with high-LTV users.

  • Run rigorous A/B testing schedules on pricing strategy localized offers and promotional seasonalities.

3. Store Management & Partnerships

  • Serve as the primary commercial lead for Apple (App Store) and Google (Play Store).

  • Monitor store evolutions to leverage new monetization features (e.g. custom product pages win-back offers).

4. Performance Monitoring & Visibility

  • Design and manage performance dashboards tracking metrics such as ARPU LTV/CAC ratios and Churn.

  • Communicate performance audits and strategic pivots to senior leadership.


Qualifications :

Candidate Profile

    • Experience: 23 years in App Monetization or Growth Product Management.

    • Economic Performance Mindset: You are obsessed with ROI and have a proven track record of moving the needle on revenue metrics.

    • Product Sensibility: You understand how app configuration impacts user behavior and can translate business goals into product requirements.

    • Experience with monetization platforms: Familiarity with platforms such as RevenueCat Purchasely or other subscription and in-app purchase platforms is a plus.

    • Analytical Expertise: Advanced skills in data visualization and market research/benchmarking.

    • Ecosystem Mastery: Deep knowledge of App Store Connect and Google Play Console commercial tools.

    • Languages: Professional fluency in English and french is mandatory Spanish is a plus.


Additional Information :

Salary: 35-45k

Company benefits: meal vouchers (9.50/day) profit sharing health insurance employee representative committee: reimbursement of gym membership vacation vouchers tickets (movie tickets culture vouchers etc.) internal mobility and co-opting remote working 


Remote Work :

No


Employment Type :

Full-time

Role OverviewWe are looking for a Performance & App Monetization Manager to drive the in-app revenue growth of our digital content services. Positioned at the crossroads of Business Product and User Acquisition this role encompasses the monetization performance end-to-end.Your mission is to maximize...
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Key Skills

  • Arabic Speaking
  • Access Control System
  • B2C
  • Account Management
  • Legal Operations
  • Broadcast

About Company

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The Digital Virgo Group is one of the world's leading specialists in mobile payment via Telecom Operators’ billing solutions. By connecting Merchants to Carriers, we address the growing need for the digitalisation of payment by using a simple, fast and secure transactional channel ava ... View more

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