Media Lead

About WPP Media

WPP isthecreative transformation company. We use the power of creativity to build better futures for our peopleplanetclientsand communities. For more information visit .
WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit
At WPP Media we believe in the power of our culture and our elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

• BeExtraordinaryby Leading Collectively to InspiretransformationalCreativity.

• Create anOpenenvironmentby Balancing People and Client Experiences by Cultivating Trust.

• LeadOptimisticallyby Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

As a Media Lead specializing in Offline Media Planning you will play a pivotal role in shaping and executing high-impact media strategies for our diverse client portfolio. Operating with a significant degree of autonomy you will be responsible for leading the planning implementation and optimization of all offline media campaigns (TV Press Radio Addressable). Your expertise will directly contribute to client growth by delivering innovative and effective media solutions enhancing brand visibility and driving measurable results. This role requires a strategic thinker with proven leadership skills capable of inspiring a team and fostering strong client relationships.

KeyResponsibilities

• Managinghigh-level relationships with Marketing and Media departments of assigned clients acting as a trusted strategicadvisorand ensuring deep alignment with their business visions and expansion paths.

• Leadingthe definition of innovative communication strategies promoting the adoption ofcutting-edgeagency tools technologies and pioneeringnew approachesin media planning and execution.

• Drivingthe integration and strategic application of Digital Media Tech and Martech solutions into client strategies ensuring a full-funnel approach and fostering digital transformation.

• Managing strategically the budget of assigned brandsidentifyingand meeting unmet client needs and defining success through key performance indicators related to client satisfaction value delivery and business growth.

• Coordinatingdaily interactions with internal agency functions (Strategic Digital Technology Commercial)andensuring seamless collaboration andleveragingtheWPPnetworks diverse capabilities formaximumclient impact.

• Overseeingcomplex problem-solving initiatives integrating cross-disciplinary insights to arrive at strategic solutions and servingas a principal advisor on risk steering organization-wide initiatives that improve risk identification and assessment.

• Conductingadvanced competitive analysis to inform strategic recommendations and position clients for market differentiation.

• Supportingthe Client Director in developing innovative projects and contributingto fostering a culture of continuous learning and talent development within the team.

Requirements

• A minimum of 8-10 years of progressive experience in strategic media leadership or client management within the media industry preferably with a focus onPharma orFMCG clients.

• Degree orequivalentcultural background.

• FluentEnglishisMandatory(C1).

• Demonstratedexpertise instrategicmedia planning and a deepunderstandingof theevolvingdigital tech andmartechlandscape.

• Proventrack recordin developing and implementing full-funnel digital strategies.

• Exceptional client advocacy and negotiation skills with a history of shaping client engagements andoptimizingbusiness success.

• Strongstrategicand commercialacumen with theabilitytoidentifygrowthopportunitiesand drivevaluefor clients and the agency.

• Previousexperience in a strategic role or a strong strategiccomponentwithinpastpositionwill be considered as a plus.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work andwerejust as committed to employee growth as we are toresponsiblemedia investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at thecutting edgeof marketing and advertising. We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens whenweretogether fostering creativity collaboration and connection.Thatswhyweveadopted a hybrid approach. If yourequireaccommodationsor flexibility please discuss thiswith the hiring team during the interview process.

While we appreciate all applications received only those candidates selected for an interview will be contacted.

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