Digital Content Producer Kctv
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Job Location:
Fairway, KS - USA
Monthly Salary:
Not Disclosed
Posted on:
3 days ago
Vacancies:
1 Vacancy
Job Summary
About Gray Media:
Gray Media or Gray is a multimedia company headquartered in Atlanta Georgia formally known as Gray Television Inc. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Grays additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.
About KCTV:
KCTV5 is the CBS affiliate serving the Kansas City metropolitan area.
Job Summary/Description:
KCTV5 is looking for a Digital Content Producer who lives and breathes social mediasomeone who can curate verify and package what Kansas City is talking about into smart fast accurate high-performing content across our social platforms and digital products. This is not a post links to stories role. It is a real-time curation distribution position at the center of our digital newsroom.
You will identify trends discover compelling user-generated content (UGC) build platform-native posts and collaborate with producers/reporters to turn developing stories into must-share updateswhile upholding KCTV5s standards for accuracy fairness and editorial judgment.
Duties/Responsibilities will include (but not be limited to) the following:
- Lead social media curation for KCTV5: spot trends breaking news signals and community conversations worth elevating.
- Monitor platforms (Facebook Instagram X TikTok YouTube Threads and emerging platforms) scanners and key community sources to identify timely content opportunities.
- Package platform-native posts (short copy visuals/video) optimized by platform and audience behavior.
- Coordinate with newsroom teams to amplify reporting and keep social feeds accurate during breaking news.
- Write and publish digital content when needed (web updates live updates push alerts etc.).
- Engage with the audience: manage comments/messages using station guidelines elevate tips and route credible leads to the right desk.
- Track performance and adjust strategy using analytics (reach watch time engagement follower growth referral traffic).
- Maintain a consistent brand voice while tailoring tone and format per platform (informative human concise non-sensational).
- Work a schedule that supports news (including early mornings evenings weekends holidays as needed).
Qualifications/Requirements:
- Bachelors degree in Communications Journalism or related field.
- 23 years producing digital/social content for a newsroom media brand or high-velocity publisher (experience level flexible for the right candidate).
- Strong news judgment and excellent writing/editing skills.
- Demonstrated ability to curate (not just create): identifying what matters adding context and publishing quickly.
- Comfort working in a breaking news environment with rapid decision-making and tight deadlines.
- Working knowledge of social best practices (captions hooks thumbnails aspect ratios accessibility headline discipline).
- Basic photo/video editing skills (e.g. Adobe Premiere CapCut Canva Photoshop etc.).
- Experience producing short-form video (vertical video editing subtitles beat-driven pacing).
- Experience with live coverage workflows (live blogs stream clipping social live updates).
- CMS experience and basic SEO knowledge.
- Working knowledge of AP Style and the ability to write clean accurate copy under deadline.
- Analytics experience (Meta insights YouTube analytics social listening tools Google Analytics/Chartbeat/ etc.).
If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references
(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)
KCTV-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.
Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.
Required Experience:
IC
Key Skills
- Promotional Events
- Image Campaigns
- Promotional Campaigns
- Communications
- News Image
- Promotional Content
- Adobe Creative Suite
- Youtube
- Promotional Materials
- Digital Media
- Promotional Spots
- Video production
- Station Image
About Company
Gray Television, Inc. (NYSE: GTN and GTN.A) owns and/or operates over 100 television stations across 56 television markets that collectively broadcast more than 200 program streams including 103 channels affiliated with the CBS Network, the NBC Network, the ABC Network and the FOX Net ... View more
