Adoption & Engagement Lead
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Music is Universal
Its the passionate and dedicated team at Universal Music who help make us the worlds leading music company. From A&R to finance legal to digital sales to marketing Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.
Everyone is welcome to apply for our roles and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender race disability sexual orientation religion belief age marital status background pregnancy or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism dyslexia ADHD and other forms of neurocognitive variation.
We will always seek to make appropriate adjustments to recruitment workplaces and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards including alternatives to the online form or to disclose a neurocognitive condition please email
The Role
We are seeking an experiencedAdoption & Engagement Leadto own and deliver a high-impact company-wide programme supporting the rollout of a new organisational product.
This role is focused on driving adoption engagement and behavioural change at scale ensuring the successful implementation of a key platform across the business. You will lead the end-to-end delivery of the engagement and adoption strategy translating business priorities into a structured actionable programme of work.
This is a hands-on delivery role requiring strong programme leadership change expertise and the ability to operate autonomously in a fast-paced creative and technology-driven environment.
Key Responsibilities
Programme Delivery & Ownership
Lead the end-to-end delivery of a global engagement and adoption programme from discovery through to implementation and optimisation
Own programme planning timelines milestones and delivery outcomes
Translate strategic objectives into a clear structured and executable delivery plan
Act as the central point of accountability for programme execution and success
Adoption & Change
Design and deliver a scalable engagement and adoption strategy to drive awareness usage and advocacy of the new platform
Apply structured change methodologies to enable behavioural change and long-term adoption
Develop targeted approaches for different audiences ensuring relevance across commercial creative and operational teams
Stakeholder Leadership
Build and manage relationships with senior leaders sponsors and cross-functional stakeholders
Navigate complex stakeholder environments influencing without direct authority
Drive alignment across multiple teams with competing priorities
Cross-functional Delivery
Partner closely with People E-Commerce Technology Product and Creative teams to ensure seamless delivery
Align engagement activity with product rollout plans and technical delivery milestones
Identify risks dependencies and delivery challenges early driving pragmatic solutions
Measurement & Optimisation
Define and track success metrics related to engagement adoption and business impact
Use data and feedback to continuously refine programme approach
Deliver clear reporting and insights to senior stakeholders including recommendations for ongoing optimisation
Skills and Experience Required
Essential
Proven experience delivering complex organisation-wide programmes within transformation change or product adoption environments
Strong programme delivery experience ideally within tech implementation or product rollout
Demonstrated success driving adoption and behavioural change at scale
Excellent stakeholder management skills with experience operating in complex matrixed organisations
Strong analytical and problem-solving capability with a focus on practical delivery
Ability to work autonomously taking ownership for end-to-end delivery
Desirable
Experience working in or alongside creative and/or technology-led organisations
Experience supporting rollout of digital platforms tools or products
Familiarity with e-commerce or artist/creative ecosystems
Formal change management qualification (e.g. Prosci APMG or equivalent)
Key Attributes
Delivery-focused with a strong sense of ownership and accountability
Pragmatic solutions-oriented and adaptable
Comfortable operating at both strategic and executional levels
Credible and calm in complex fast-paced environments
Strong commercial awareness with a user-centric mindset
Just So You Know
The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However the business operates in an environment that demands change and the jobholders specific responsibilities and activities will vary and develop. Therefore the job description should be seen as indicative and not as a permanent definitive and exhaustive statement.
