Are you fascinated by the rapid growth of social media as an essential part of the digital marketing mix Does working with the top Social Media Influencers to develop successful monetization strategies sound like a great fit for you Then read on because the EU Marketing and Prime organization is looking for a Influencer Development Manager for Influencers in Italy.
The Influencer Development Manager is the single threaded influencer development leader within the Amazon Influencer Program with the following attributes:
- You are customer obsessed: You will be obsessed with our influencer community helping them build their businesses and supporting them use the Amazon Influencer tools to implement effective integrations (links personalised influencer pages shoppable images etc.) You are deep on current influencer trends and understand how our expansive range of products fit into content creators strategies. You will explore revenue driving opportunities with leading influencers in this segment.
- You are strategic-minded: You will develop execute and refine an end to end influencer management strategy. You will be an advocate for building creator engagement in Italy and work closely with Amazon Influencer Marketing teams as well as supporting PR Creative and Marketing departments to foster brand advocacy. Using your deep knowledge of social media and influencer marketing you will develop innovative integrations which help unlock new opportunities for Amazon.
- You are data focused: You will have responsibility for identifying onboarding training and optimising a portfolio of top commercial content creators and driving the adoption of best practice. You will be responsible for defining performance KPIs and identifying core gaps in our product and marketing offering. As the owner for the performance reviews you will utilize data to drive cost effective investment strategies for influencers. You will use data to drive negotiations and unlock key high profile partnerships with top influencers
The role will be based in Italy Milan.
Who we are:
We are a company of builders who bring their unique skills perspectives backgrounds and ideas to invent on behalf of our customers. We believe that an inclusive culture is essential to what we strive to achieve as a company. We take steps to ensure employees feel embraced valued and empowered to succeed and thrive. Amazons platform is for everyone and so is our workplace.
We continue to learn and iterate and foster inclusion internally through educational programs mentorship schemes flexible working arrangements and egalitarian benefits for all of our employees.
- Fluency in Italian and English.
- Bachelors degree or equivalent experience.
- Experience in a professional field or military.
- Experience in exceeding quota and key performance metrics.
- Experience with business development marketing partnership management social media or sourcing new business
- Experience in Excel and PowerPoint.
- Experience working in the social media directly with creators
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