Marketing Cloud & CDP Lead

Monmouth County, NJ - USA

Monthly Salary: Not Disclosed

Posted on: 5 hours ago

Vacancies: 1 Vacancy

Job Summary

Homedale NJ or Bensalem-PA- 3 days office is must to go

Acts as primary marketing data architecture SME across business & IT.

Drives currentstate CDP assessment: features challenges gaps priorities.

Analyzes business & tech needs via use cases & capabilities.

Understands standards for realtime batch & streaming ingestion from core systems & digital channels.

Leads preparation of currentstate assessment doc & alignment with Guardian.

Aligns marketing data architecture with enterprise data strategy analytics & cloud principles.

Leads architectural design & implementation of Segment CDP and/or other CDPs.

Works with Guardian stakeholders to define target data flow & architecture.

Homedale NJ or Bensalem-PA- 3 days office is must to go Acts as primary marketing data architecture SME across business & IT. Drives currentstate CDP assessment: features challenges gaps priorities. Analyzes business & tech needs via use cases & capabilities. Understands standards for realtime batch...