SEO Specialist

Johannesburg - South Africa

Monthly Salary: Not Disclosed

Posted on: 17 hours ago

Vacancies: 1 Vacancy

Job Summary

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Objectives of the Role:
This role is responsible for delivering SEO technical audits competitor analysis keyword research guiding content strategies (in the context of SEO) and developing link building strategies across our client base.

Key Areas of Responsibility and Accountability:

Strategic Skills
To work with Account Directors to provide consultancy to clients on all aspects of SEO
Ensure that projects are delivered to agreed deadlines and client business requirements
Contribute to pitch materials and attending new business meetings where relevant
Work with internal product development committees to develop best-in-breed digital offering
An understanding of the broader digital media landscape and how the various digital elements integrate with SEO efforts

Client Account Management
Provide clear actions and insights to clients
Excellent persuasive verbal and written communication skills ability to explain the technical to the non-technical items and spearhead SEO discussions in client status meetings
Ability to prepare and present compelling on-site SEO audits best practice guidelines review documentation client SEO strategy documents and monthly client reporting
Ability to liaise with both internal teams and client resources to deliver effective SEO campaign
Have the ability to think creatively around problems interpret client requirements and translate them into action plans
Collaborate with cross-functional teams including PPC social media influencer and web development to ensure a cohesive digital marketing strategy

Operating Requirements
Solid knowledge and understanding of SEO including current developments
Ability to code in HTML CSS and PHP is or at least a good knowledge of these languages
Ability to work independently and as part of team
Excellent client service skills are desirable
Fluent written and spoken English
Proficient in MS Office including Excel Word and PowerPoint.
Proficient in 3rd party data tools such as SEMrush Lumar or AHREFS
Proficient in Google tools: GA4 Google Search Console Google Tag Manager. Keeping GA4 certification up to date is essential
Self-learning and development is essential

New Business
Identify areas of possible business growth within existing client base and new clients
Responsible for identifying areas of business growth and establishing search solutions that are aligned to requirements and budgets accordingly.
Establish and maintain relationships with key decision makers in order to secure new business
When required participate in pitches and help with new business wins outside of the client

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

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Required Experience:

About WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform ...

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.