Account Executive, Insights

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

About Mindshare: A Leading WPP Media Brand

Mindshare delivers Good Growth for its clients. As Growth Architects we drive growth that benefits all stakeholders better for people planet and business by using media with intention. This approach creates more meaningful connections with consumers increases consumer trust in the brand and delivers better outcomes for all stakeholders.

Role Summary and Impact

Account Executive Research and Insights

Are you insatiably curious and always asking why If the answers yes then we really want to hear from you as were looking for an Account Executive to join our Research & Insights team at Mindshare London a leading WPP Media brand.

AtMindsharewe are all about understanding people thats where Insights has a pivotal role to play in the agency. We use multiple complimentary approaches everything from mobile ethnography to quantitative studies to social insights to ongoing cultural trackers - to create unified understanding of audiences and business issues for our clients.

You will gain experience with the latest media insight tools around and speak to people first-hand to investigate why they say and do the things they do. You will develop a wide range of research techniques from desk research through to bespoke quant/qual and digital insight projects.

This is an opportunity to workin aresearch team within a media agency which offers an abundance of opportunities to get closer to clients and expand your knowledge of how communications are brought to life and activated. At the same time your projects will focus on getting under the skin of human behaviour to understand larger issuesimpactingthe world our clientsoperatein whether this is understanding how our environments shape our opinions or uncovering the latest cultural trends.

Youllbe partofatalented all have a diverse set of skills and we get to work ona great setof clients too M&S KFC Unilever Weetabix to name a few.

Key responsibilities

A day in the life in the Insights team is with data from a variety of sources to build an understanding of target audiences and extract key data to create a story.

• Support on a range of different projects including audience profiling and segmentation brand reputation analysis measuring campaign effectiveness influencer identification decision making and behaviour change and exploring consumer attitudes across a range of topics

• Working on large scale trend analysis and cultural predictions projects acrossa large rangeof categories such as food beauty fashion and more

• Responsible for formatting your findings and insights into final deliverables for our clients and you will support the team in presenting these insights

• Collaborate with different teams within the company toidentify review and solve problems

• Developing a range of skills from digital insights to qualitative analysis to questionnaire writing

Skills and Experience

AtWPP Media we believe in the power of our culture and our elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embraceWPP &WPP Mediassharedcorevalues:

• BeExtraordinarybyLeading CollectivelytoInspire transformational Creativity.

• Create anOpenenvironment byBalancing People and Client ExperiencesbyCultivating Trust.

• LeadOptimisticallybyChampioning Growthand DevelopmenttoMobilize the Enterprise.

Your life until now (experience)

• Analytical mindset and ability and an understanding of how data helps us understand behaviour
• Ability to analyse and interpret information in a creative and interesting fashion
• The ability to tella good story
• Mature and confident style enthusiastic about presenting and sharing your insights
• Excellent attention to detail
• Agood degree or qualification in relevant field

A big advantage to have

• Experience using social listening platforms and a passion for exploring online trends and culture within social search and site data
• A passion for working with data with a technical appetite to explore relevant data software such as Excel SPSS Q
• Research background particularly in understanding audiences behaviour change or decision making
• Experience working with quantitative qualitative and social listening research data and techniques
• The ability to synthesise complex information and communicate this clearly for different audiences

Wedlove to hear from you if you tick these boxes

• Ima curious problem-solver with an eye for detail

• Impassionate about understand what makes people tick

• Imalways asking why

• I have an open mind and genuine interest in human behaviour and culture

• I think fast work fast anddontbecome frustrated with challenges

• Imself-motivated and love collaborating

Most importantly we are looking for someone who is curious about peoples lives and motivations who likes to question the world around them and has an interest in how our changing experiences can influence our relationships withdifferent brands

Life atWPP Media& Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work andwerejust as committed to employee growth as we are to responsible media Mediaemployees can tap into the globalWPP Media& WPP networks to pursue their passions grow their networks and learn at thecutting edgeof marketing and advertising. We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Mediais an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens whenweretogether fostering creativity collaboration and a hybrid approach with teams in the office around four days a week. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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