Strategist & Planner (Manila)
Makati City - Philippines
Job Summary
INTRODUCTION
We are a performance-driven content leader. Our purpose is to create meaningful connections that wouldimpactpeoples lives. Ourholistic approachcombines the power of Insights and SEO CreativeContentand Performance Tech.
We take on astrategic-partnermindset. Whetheritsworking on a brief or helping brands crack one we can collaborate and tailor services based on their needs.
This job description sets out the key aspects ofaFreelance Strategist & Plannerrolehowever it is not a box that you areputin. It is a definition of your core responsibilities. You are encouraged to contribute to other areas within our organization.
WHY THIS JOB EXIST
- To provide strategic planning and digital marketing support across new business and existing clients
- To support the APAC team in developing effective strategies proposals and presentations
- To contribute market insights innovation and performance-driven strategies for Greenpark clients
REPORTING & COMMUNICATION STRUCTURE
- ThisrolereportstoandadvisestheHiring Manager (for the respective projects/ accounts).
KEY RESPONSIBILITIES
Strategy & Planning
- Develop digital and content strategies aligned with client business objectives
- Provide strategic input on campaign planning content direction and channel approach
- Collaborate cross-functionally with Business Development Creative Social and SEO teams
- Act as a strategic sounding board for campaign ideas proposals and optimizations
Research & Insights
- Conduct market audience and trend research to inform strategy development
- Monitor digital marketing trends platform updates and consumerbehavior
- Collect andanalyzedata to inspire strategic and creative concepts
- Translate insights into clear strategic frameworks and recommendations
Business Support & Proposals
- Support new business initiatives through strategic inputs pitch decks and proposals
- Develop presentation materials and strategic documentation for client pitches
Deliverables & Performance Support
- Digital and content strategy frameworks
- Campaign and audience planning decks
- Work with Social and SEO teams to interpret performance reports and campaign results
- Provide strategic analysis insights and optimization recommendations
- Ensure strategic outputs are aligned with agreed KPIs and business goals
Client & Internal Collaboration
- Participate in client meetings presentations and strategy discussions as needed
- Attend relevant internal meetings related to strategy development and project alignment
- Support client services teams with strategic guidance on account growth and planning
- Help shape strategic narratives for external presentations and workshops
Further Responsibilities
- Act in good faith and in the best interest of Greenpark and its clients
- Maintain strict confidentiality of all company and client information
- Deliver work aligned with Greenparks quality standards and brand values
- Communicate clearly professionally and proactively with stakeholders
Key Skills
About Company
With offices in London, Singapore, Jakarta and Sao Paolo. Green Park Content provide marketing services in SEO, Paid Media, Content, Data and Tech.