Growth Marketer (Local Markets + National Scale)
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Job Location:
Medina, TX - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Baths R Us is a fast-growing home remodeling company operating across 10 local markets. Growth in our category depends on trust local visibility and capturing demand at the moment of intent but long-term success requires building a national brand customers recognize before they request a quote.
This role exists to own that challenge. If youre looking for a low-impact or narrowly defined role this isnt it.
ABOUT THE ROLE
This is a hands-on growth role responsible for turning digital marketing investment into qualified demand across local markets while reinforcing a cohesive national brand.
Youll own performance across paid media SEO local presence retargeting and measurement. This is not a single-channel role. Its a growth operator role combining strategy execution experimentation and analysis.
Youll move fast test often and clearly communicate whats working what isnt and why
WHAT YOULL OWN
Local Market Growth
- Build and execute localized growth strategies across multiple markets
- Tailor messaging creative offers landing pages and channel mix by market
- Support rapid launch and optimization in new markets
- Collaborate cross-functionally to deliver cohesive market plans
Paid Media & Performance
- Own Meta (Facebook/Instagram) and Google Ads (Search PPC Local Services)
- Build full-funnel acquisition strategies including retargeting and lookalikes
- Manage budgets with focus on CPA lead quality and downstream performance
- Continuously test creative audiences bidding and landing experiences
SEO & Local Presence
- Lead local and national SEO strategy for multi-location growth
- Optimize site structure and landing pages for high-intent demand
- Own Google Business Profiles across all markets as a performance lever
Measurement & Optimization
- Define success metrics and attribution frameworks
- Implement clean tracking and reporting tied to business outcomes
- Design and analyze tests to improve performance and learning speed
ABOUT YOU
You want ownership accountability and the chance to build something that scales. Youre curious proactive and driven by results. This is not a clock-in clock-out role its a role for someone energized by growth challenges.
EXPERIENCE
48 years in growth performance or high-impact digital marketing roles
Hands-on ownership of Meta and Google paid media campaigns
Strong experience with local SEO multi-location businesses or demand-driven services
Experience with email marketing retargeting and lifecycle programs
Comfort with analytics tools (Google Analytics Tag Manager dashboards attribution models)
Proven ability to test learn and scale what works
WHY THIS ROLE MATTERS
This role directly impacts how fast we grow how efficiently we invest and how successfully we expand into new markets. Youll help build a growth engine that compounds over time not just manage channels.
Key Skills
- Business
- Marketing
- User Interface
- Web Content
- A/B
- Communication
- CRM
- Paid Search
- HTML
- Project Management
- Content Marketing
- Email Campaigns
- ROI
- Digital strategy
- Analytics
About Company
Transform your bathroom with the our 5-star bath remodeling experts in Medina. Get started on your dream bath today.
