Senior Product Manager CRM, FAS

Malvern, PA - USA

Monthly Salary: Not Disclosed

Posted on: 8 hours ago

Vacancies: 1 Vacancy

Job Summary

Shape the Future of CRM & Sales Channels at Vanguard: At Vanguard our sales channels are at the heart of how we empower our Financial Advisor Services (FAS) sales crew. As we continue to evolve we recognize significant opportunities to modernize and optimize our existing CRM platform while preparing for the next generation of sales technology. Were seeking a CRM Product Manager who will own our FAS CRM (Microsoft Dynamics) and lead the development of Co-Pilot workflows that will define the future of sales technology.

This isnt just about incremental enhancements; its about reinventing how sales executives and financial advisors engage with digital toolsanticipating their evolving needs and contributing to a digital-first modern sales experience.

Role Overview

The CRM Product Manager is an individual contributor responsible for owning and advancing Vanguards Microsoft Dynamics CRM platform while shaping new digital channels added to the Sales Product ecosystem. This role focuses on optimizing existing CRM capabilities improving workflows and leading the buildout of Microsoft Copilot and related AI-enabled extensions.

You will partner closely with cross-functional teams to deliver seamless intuitive high-performing solutions that enhance sales effectiveness and support business goals.

Key Responsibilities

Own & Optimize the CRM (Microsoft Dynamics)

Own the strategy roadmap and performance of the Microsoft Dynamics CRM platform.
Drive workflow improvements UX enhancements and performance optimization within CRM to support daytoday sales operations.
Identify user pain points and develop intuitive modern CRM solutions grounded in sales workflow needs.

Lead Microsoft Copilot & AIEnabled Capabilities

Lead the design rollout and adoption of Microsoft Copilot capabilities within CRM and across the sales ecosystem.
Partner with technology and UX teams to ensure Copilot solutions are intuitive accurate and deeply embedded in sales workflows.
Evaluate additional AI and agentic workflow opportunities across CRM and new channels.

Shape and Implement New Channels

Assess pilot and recommend new technologies that extend or complement CRM including agentic CRM extensions and future sales channels.
Develop strategies that ensure smooth adoption and value realization as new channels are rolled out.

CrossFunctional Collaboration

Work closely with product technology UX sales and strategy partners to align capabilities with business goals and sales team needs.
Support change management training strategies and rollout readiness for CRM enhancements Copilot features and emerging channels.

Champion Innovation

Promote usercentric design thinking and rapid experimentation to validate CRM concepts and accelerate learning cycles.

Required Skills & Qualifications

10 years of digital product management experience preferably with CRM
Hands-on experience with Microsoft Dynamics CRM.
Experience implementing or integrating Microsoft Copilot AIenabled workflows or emerging sales technologies.
Track record of optimizing workflows driving UX improvements and enhancing performance in enterprise systems.
Strong analytical communication and collaboration skills.
Familiarity with Agile/Scrum methodologies.

Ideal Candidate Attributes

Holistic thinker with a passion for modernizing digital sales processes.
Proactive problem solver who thrives in dynamic fastpaced environments.
Skilled at driving technology and CRM adoption and influencing without authority.
Committed to enabling sales teams and delivering measurable business outcomes.

Leave Your Mark

If youre a digital native with a passion for innovation and a track record of elevating enterprise digital experiences we want to hear from you. As our CRM Product Manager youll help shape the next generation of CRM and emerging channelsimpacting thousands of sales interactions and enhancing the advisor experience.

Special Factors

Sponsorship

Vanguard is not offering visa sponsorship for this position.

About Vanguard

At Vanguard we dont just have a missionwere on a mission.

To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne our mission drives us forward and inspires us to be our best.

How We Work

Vanguard has implemented a hybrid working model for the majority of our crew members designed to capture the benefits of enhanced flexibility while enabling in-person learning collaboration and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.

Required Experience:

Senior IC