Head of Demand Generation, North America
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Job Location:
New York City, NY - USA
Monthly Salary:
Not Disclosed
Posted on:
12 hours ago
Vacancies:
1 Vacancy
Job Summary
About ChapsVision
We are building the worlds leading AI-powered search platform that empowers companies to augment their employees with instant access to key information at the right time and in the right context. Our mission is to deliver a modern workplace where people can use natural language and AI to securely search find and analyze any type of information structured or unstructured across all data silos and applications.
Our technology powered by advanced NLP and deep learning is used across industries to accelerate digital transformation and provide workers with contextual and secure access to the data they need to achieve their missions. We partner with some of the worlds largest organizations to redefine how they use information.
Role Overview
As our Demand Generation and ABM leader youll be the strategic right hand to the Head of Marketing for North America. Youll own the planning execution and optimization of integrated data-driven marketing campaigns targeting strategic accounts across our key verticals.
This is a senior hands-on role for a marketing leader who thrives on building pipeline developing innovative ABM programs and orchestrating high-impact campaigns that align marketing sales and product teams.
Key Responsibilities
Lead and mentor a growing marketing team providing direction setting priorities and ensuring strong execution across ABM digital and demand-generation programs.
Develop and own ChapsVisions North American ABM strategy including segmentation account selection personalization and campaign execution.
Partner with Sales leadership to design multi-touch account-centric programs that increase engagement pipeline and conversion across target enterprise accounts.
Lead digital demand generation initiatives across channels (email paid media webinars SEO and content syndication) to accelerate top- and mid-funnel growth.
Collaborate closely with Product Marketing and Sales to ensure consistent messaging value propositions and campaign alignment.
Design and oversee nurture programs that leverage HubSpot and other automation tools to deliver the right content at the right time in the buyer journey.
Measure analyze and optimize campaign performance defining KPIs dashboards and insights to continuously improve ROI.
Manage agency and vendor relationships to ensure executional excellence and innovation across digital and ABM programs.
Serve as a trusted advisor and deputy to the Head of Marketing helping to shape annual marketing strategy budgets and GTM priorities.
Key Skills and Qualifications
10 years of progressive experience in B2B demand generation ABM or digital marketing ideally within SaaS AI or enterprise software.
Proven success in developing and scaling account-based marketing programs that drive measurable pipeline and revenue.
Deep understanding of B2B marketing automation CRM and analytics tools (HubSpot Salesforce 6sense Demandbase etc.).
Strong strategic and analytical skills with the ability to translate complex data into actionable insights.
Excellent communication and leadership skills able to influence cross-functional teams and senior stakeholders.
Creative hands-on operator with a bias for execution and experimentation.
Why Join ChapsVision
Opportunity to be part of a small team opening the North American market for ChapsVision
Be a key contributor to our go-to-market movement with visibility and impact
Work on a strategic solution at the forefront of AI search and digital workplace transformation
Fast-growing innovative environment with career advancement opportunities
Competitive salary structure with strong earning potential
Generous PTO health benefits from date of hire 401(k) employer match wellness and commuter benefits and more.
The compensation range for this role is $150000$210000 OTE. Final positioning within the range will depend on factors such as a candidates overall years of relevant experience and geographic location
Key Skills
- Marketing & Promotions
- Attorney At Law
- Jni
- Airlines
- Art
About Company
Spécialiste du traitement de la donnée et de lintelligence artificielle ChapsVision permet aux entreprises et organisations gouvernementales de réussir leur transformation digitale et de créer de la valeur grâce à une suite logicielle axée autour de son système dexploitation de la don ... View more
