ACCOUNT MANAGEMENT & RELATIONSHIP BUILDING
Serve as the primary point of contact for assigned key accounts within the region building and maintaining strong trusted relationships with retail partners.
Collaborate with customer market managers national account managers category managers DSD network and in store teams to maximize brand visibility and performance in store.
Develop joint business plans with retail partners to align on goals strategies and execution priorities.
IN-STORE EXECUTION OPTIMIZATION
Ensure execution of agreed-upon sales merchandising main placement paid placement campaign opportunity and promotional strategies across all targeted stores within the region.
Drive execution on assortment expansion increase shelf space drive visibility through accelerating rate of POS placement to maximize sales and share growth.
Collaborate with Customer market managers to conduct regular store visits to assess execution effectiveness provide feedback and identify opportunities for improvement.
PERFORMANCE ANALYSIS & REPORTING
Track and analyze performance metrics including sales market share and execution KPIs to assess the impact of in-store initiatives.
Provide actionable insights and recommendations to both internal teams and retail partners to optimize performance.
Prepare and present regular updates and business reviews to internal stakeholders and external retail partners.
COLLABORATION WITH CROSS-FUNCTIONAL TEAMS
Partner with internal teams (Sales Marketing Category Management and Supply Chain) to align on strategies and ensure seamless execution of shopper marketing trade marketing and national campaigns.
Share market insights and retailer feedback to inform broader business strategies and improve future initiatives through national account and distribution teams.
Collaborate with field sales Red Bull Canada distribution and national account teams to ensure consistent execution across the region.
PROMOTIONAL STRATEGY EXECUTION
Oversee the implementation of promotional programs and ensure compliance with aligned plan.
Negotiate incremental execution of permanent Placement temporary placement front end cold and shelf expansion at top accounts within the region.
Evaluate the effectiveness of promotions in driving sales and share growth and recommend improvements for future initiatives.
TERRITORY MANAGEMENT
Develop and execute a territory plan to prioritize key accounts identify growth opportunities and allocate resources effectively.
Act as a brand ambassador within the region advocating for and enhancing Red Bulls position as the number 1 energy brand in alignment with brand national account and category initiatives.
Qualifications :
Bachelors degree in Business Marketing or a related field preferred.
3-5 years of experience in account management field sales or retail execution within the CPG or beverage industry.
Proven success in managing key accounts and driving in-store execution to achieve sales and market share growth.
Strong communication negotiation and relationship-building skills.
Analytical mindset with the ability to interpret data and translate insights into actionable strategies.
Self-starter with excellent organizational and time-management skills; ability to prioritize and manage multiple accounts.
Willingness to travel within the assigned region.
Proficiency in Microsoft Office Suite and familiarity with CRM and sales tracking tools.
Additional Information :
The expected annual base salary range for this position is $98515 to $108885. The actual base salary for this position will depend on various factors including but not limited to the candidates qualifications skills experience and work location. This position is also eligible for an annual bonus in accordance with the terms of Red Bulls bonus plan.
Red Bull Canada is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.
Remote Work :
No
Employment Type :
Full-time
Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bulls target group and are responsible for driving the brand image and product understanding on their university campus and in their region. T ... View more