Marketing Specialist, Australia, New Zealand & South East Asia

Why join us

Our purpose is design for the good of humankind. Its the ideal we strive toward each day in everything we do. Being a part of MillerKnoll means being a part of something larger than your work team or even your brand. We are redefining modern for the 21st century. And our success allows MillerKnoll to support causes that align with our values so we can build a more sustainable equitable and beautiful future for everyone.

Job Description

Job title -Marketing Specialist Australia New Zealand & South East Asia

Department -Marketing

Location Singapore

Job summary

This role supports the growth of the MillerKnoll collective of brands across Australia New Zealand and South East Asia by executing regional 360-degree marketing initiatives that strengthen brand awareness and engagement within key markets. The Marketing Specialist acts as a regional executor coordinating marketing activities adapting global campaigns and ensuring on-brand locally relevant implementation. The position requires a balance of creativity organisation and cross-cultural communication skills with the ability to manage multiple projects and stakeholders across time zones.

Specific responsibilities

Marketing Planning & Execution

• Under the guidance of the Senior Marketing Manager assist in the development and implementation of 360-degree regional marketing plans ensuring it aligns with the overall commercial strategy across ANZ and SEA markets.
• Take ownership of selected campaigns and initiatives across the ANZ and SEA regions ensuring timely delivery and market relevance.
• Help maintain the marketing calendar and budget ensuring all activities are tracked and on schedule.
• Coordinate marketing briefs and task allocation for regional campaigns and ad hoc projects.
• Partner with Market Managers and dealer marketing teams to identify activation sponsorship and event opportunities.

Campaign & Event Support

• Execute key campaigns across ANZ and SEA supporting local rollouts dealer events and region-specific activations aligning with regional priorities and KPIs set by the Senior Marketing Manager.
• Provide support for regional events and ensure campaign deliverables meet project timelines.
• Liaise with internal and external creative partners and suppliers as needed.

Collaboration & Asset Management

• Work with colleagues in the APAC MEA and Global Marketing teams to adapt and localise global assets for the ANZ and SEA region.
• Coordinate translation requirements for campaign and PR materials ensuring accuracy tone and consistency with brand language.
• Support the collection and analysis of marketing activity metrics to assess effectiveness and report findings to the Senior Management team.

Digital and Social Media Management

• Adapt and schedule content for MillerKnoll Herman Miller and Knoll channels across ANZ and SEA.
• Review the global social media calendar and adjust relevant posts for the ANZ and SEA region.
• Ensure regional content aligns with global brand narratives while reflecting local relevance.
• Monitor engagement metrics and provide recommendations to optimise future content performance across markets.
• Compile monthly social media and digital performance reports.

Website & Lead Management

• Coordinate homepage updates for ANZ and SEA regional sites.
• Assist with the allocation of inbound website leads to the Sales team through Salesforce.
• Collect and manage leads from marketing activities ensuring they are properly reported and tracked.

Public Relations & Partnerships

• Identify and support regional PR opportunities in collaboration with the Senior Marketing Manager.
• Coordinate with local media contacts in ANZ and SEA to maximise earned visibility.
• Support the creation of regional case studies press releases and feature stories.
• Assist with the development of case studies including data collection and interviews as needed.

Sales Support

• Provide basic support for ad hoc requests from the sales team and attend meetings to understand how to best assist.

Job holder requirements

Education and experience

Essential:

• Bachelors degree in Marketing Communications or related discipline.
• Minimum Five years experience in marketing preferably with exposure to regional or multi-market coordination.
• Proven experience coordinating end-to-end marketing campaign execution from briefing and asset delivery through to reporting and optimisation.
• Demonstrated ability to work across cultures and time zones ideally within Asia Pacific.
• Fluent English written and oral.

Preferred:

• Experience working within a global organisation within a regional or multi-market structure.
• Experience within a premium design luxury or architectural brand environment.
• Background or demonstrable interest in the design architecture or interiors industry.
• Proficiency in an additional Asian language such as Thai or Bahasa Indonesia would be advantageous.
• Experience using project-management tools such as Wrike to plan track and report on marketing activities.
• Experience working with dealer/distributor networks.

Competences

Essential:

• Strong project management skills understanding the theories of project management and knowing how to use them efficiently.
• Strong prioritisation skills demonstrating the ability to decide which tasks are most important based on the size scope and timeliness of each task.
• Process oriented and driven.
• Excellent and rigorous planner.
• Strong communication skills Written/Verbal.
• Attentive to details as well as the bigger picture.
• Understanding of full marketing mix.
• Can prepare written information in a manner appropriate to purpose situation and audience.
• Can use Microsoft Office suite of tools.
• Can organise own time and work activities.

Preferred:

• Strong Analytical skills having the ability to deconstruct information into smaller categories in order to draw conclusions.
• Experience using Salesforce and Pardot (or equivalent CRM and marketing-automation tools).
• Proficiency with digital asset management systems and social-scheduling platforms (e.g. Sprinklr).
• Experience of B2B marketing and ideally channel marketing.
• Presentations to small or large groups internal / external.
• Commercial acumen understanding of sales environment processes and channels.
• Understands the MillerKnoll collective and customer base.

Characteristics

• Interpersonal skills across multiple project stakeholders.
• Can manage many tasks simultaneously.
• Is able to drive (internal / external) relationships forward smoothly.
• Sets personal goals and strives to achieve them.
• Is highly collaborative with a low-noise approach to problem solving.
• Is thorough and accurate.
• Follows through on commitments.
• Goes beyond expectations.
• Driven and enthusiastic.
• Is interested in architecture interior or industrial design or having relevant experience working in the architecture and design industry.
• Embodies MillerKnolls belief in designing for the good of humankind demonstrating curiosity collaboration and a commitment to excellence.

Who We Hire

Simply put we hire qualified applicants representing a wide range of backgrounds and abilities. MillerKnoll is comprised of people of all abilities gender identities and expressions ages ethnicities sexual orientations veterans from every branch of military service and more. Here you can bring your whole self to work. Were committed to equal opportunity employment including veterans and people with disabilities.

MillerKnoll complies with applicable disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process to perform essential job functions and/or to receive other benefits and privileges of employment please contact MillerKnoll Talent Acquisition at .