Country Marketing Associate
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Job Location:
Monthly Salary:
Posted on:
7 hours ago
Vacancies:
1 Vacancy
Job Summary
Our mission at Duolingo is to develop the best education in the world and make it universally available. Its a big mission and thats where you come in!
At Duolingo youll join a team that cares about educating our users experimenting with big ideas making fact-based decisions and finding innovative solutions to complex problems. Youll have limitless learning opportunities and daily collaborations with world-class minds while doing work thats both meaningful and fun.
Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.
About the role
We are seeking a creative upbeat and ambitious marketer to help us accelerate our growth and explore brand opportunities in China. Youll own and lead creative marketing campaigns that craft Duolingos future. China is one of Duolingos fastest-growing international markets. Over the past few years weve built a strong foundation by collaborating with influencers and driving creative buzz-worthy campaigns on social media. Were on the way to becoming the most-loved brand in the region. The ideal candidate will be bold and motivated to guide us to the next chapter. This is your chance to transform Duolingo into a Gen-Z icon in China!
:brain: You will...
- Take ownership of the key initiatives for influencer social media PR and partnerships that drive new user growth and word-of-mouth
- Lead influencer programs: research and vet creators prepare briefs review storyboards/scripts track deliverables and compile performance results
- Manage social content calendars: Monitor trends and cultural moments summarize insights and recommend ideas that fit Duolingos brand and tone. Conduct new experiments including celebrity collaboration UGC community and entertainment shows
- Manage timelines budgets and deliverables stay on track. Guide agencies and partners for better efficiency
- Collaborate cross-functionally with Marketing Product and Creative partners to align on priorities and bring campaigns to life
- Measure impact to identify new insights optimize strategies and strengthen the brand presence in the market
- Be the bridge between China and Global for report collaboration and ideation. and prepare concise status updates and recaps for stakeholders
:check: You have...
- 2-5 years of marketing experience with a strong focus on influencer marketing social media brand partnerships or content marketing
- Successful cases and connections with influencers creators or celebrities
- Strong curiosity about social media trends and viral content
- Experience managing vendors agencies and contractors
- Strong project management skills with the ability to juggle multiple deadlines and stakeholders
- Solid interpersonal skills and an ability to shine in a cross-cultural environment
- Proficiency in Mandarin Chinese and English (both written & spoken)
- Legal authorization to work in China. This position is based in Beijing
:star: Exceptional candidates will have...
- Passion for our mission to make high-quality language learning accessible to everyone
- Experience working or studying in an English-speaking environment
- Proven expertise in negotiation with hands-on experience driving 1-X business growth
- Ambitious resilient and flexible in navigating challenges and opportunities
- A long-time Duolingo user who loves the brand
Take a peek at how we care for our employees holistic well-being with our benefitshere.
We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation please contact.
Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race religion color national origin gender (including pregnancy childbirth or related medical conditions) sexual orientation gender identity gender expression age status as a protected veteran status as an individual with a disability or other applicable legally protected characteristics.
By applying for this position your data will be processed as per theDuolingo Applicant Privacy Notice.
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Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- MailChimp
- Business Management
- Constant Contact
- HubSpot
- Responsys
- Email Marketing
- Adobe Photoshop
- Social Media Management
- Copywriting
- Adobe Indesign
About Company
Duolingo is the world's most popular way to learn a language. It's 100% free, fun and science-based. Practice online on duolingo.com or on the apps!
