Product Marketing Consultant

Career Area:

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar yourejoining a global team who cares not just about the work we do but also about each other. We are the makers problem solvers and future world builders who are creating stronger more sustainable communities. We dontjust talk about progress and innovation here we make it happen with our customers where we work and live. Together we are building a better world so we can all enjoy living in it.

At Caterpillar were committed to our customers who build a better more sustainable world with our products services and solutions. We understand and show the value of why they should choose us. Were exploring new ideas and opportunities innovating to discover the breakthroughs necessary for tomorrows growth. Through it all we areone team creating and delivering world-class products services and solutions superior to the competition. Learn more about theCaterpillar Experience.

We are looking for a Product Marketing Consultant (PMC) to join our Customer Facing team within one of Construction Industries newly formed divisions: Customer Solutions Growth Regions.

About Customer Solutions Growth Regions Division

This team alongside dealers engages closely with customers to create customize and adapt solutions to meet their needs by leveraging the extensive range of offerings available todayacross products and services digital and technology rental and used and financing.

The division is regionally focused on Africa the Middle East Eurasia Asia (excluding Japan) and Latin America (LATAM) and organized into three functional areas: Customer Facing Customer Solutions and Business Enablers.

This role is part of the Customer Facing team the engine of our businessdriving growth by delivering tailored territory-specific solutions that solve customer pain points accelerate decision-making and enable profitable sales execution.

Role Definition:

Product Marketing Consultant (PMC) leads the development of outcomebased solutions that directly address customer needs and drive measurable value. This role partners closely with the product and sales team to enable differentiated NPI offerings & Go-To-Market Strategy prepare Merchandising Program and conduct Price Reviews & Business Cases.

What You Will Do

• Demonstrates strong understanding of the business model and adheres to business process guidance for reviewing and approving variance programs and commercial actions.

• Facilitates the development of competitive lifecycle solutions to address customer business challenges by collaborating with the Solution Development team and Product Team and supports the Sales Execution team in launching new products to market.

• Supports internal and external business partners in implementing key aftermarket initiatives to enhance customer coverage and strengthen customer relationships.

• Reviews and manages machine availability to improve customer experience and ensure timely support.

• Leads solution valueselling training to build deep sales expertise of the sales team.

What You Have (Basic Skills Required):

Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions. Facilitates creation of the right products and services to resolve customer business issues.

Value Selling: Knowledge of the principles and practices for selling products technology and services; ability to provide overall product/service value and to differentiate support offerings that address clearly understood customer needs.

Business Development: Knowledge of business development tools techniques and approaches; ability to explore and develop potential areas of business growth for the organization.

Negotiating: Knowledge of successful negotiation concepts and techniques; ability to negotiate successfully across the organization and with external vendors and clients in a constructive and collaborative manner.

Effective Communications: Ability to effectively transmit receive and accurately interpret ideas information and needs through the application of appropriate communication behaviors. Knowledge of the organizations industry group trends directions major issues regulatory considerations and trendsetters; ability to apply industry knowledge appropriately to diverse situations.

Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients vendors and peers.

Decision Making and Critical Thinking: Knowledge of the decision-making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.

This position requires the candidate to work a 5-day-a-week schedule in the office.

About Caterpillar

Caterpillar Inc. is the worlds leading manufacturer of construction and mining equipment off-highway diesel and natural gas engines industrial gas turbines and diesel-electric locomotives. For 100 years weve been helping customers build a better more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services backed by our global dealer network provide exceptional value that helps customers succeed. Caterpillar does business on every continent principally operating through three primary segments Construction Industries Resource Industries and Energy & Transportation and providing financing and related services through our Financial Products segment.

Posting Dates:

Caterpillar is an Equal Opportunity Employer. Qualified applicants of any age are encouraged to apply

Not ready to apply Join our Talent Community.