Marketing Director LAC
Share
Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Department:
Job Summary
Why Ansell
At Ansell we stay two steps ahead of workplace risk to deliver innovative safety solutions that enhance peoples quality of life. As a global leader in protection solutions we design and develop a wide range of products including gloves clothing and other protective gear to keep workers safe and productive across industrial medical and consumer applications.
Discover more about our company our people and our values by visiting us at Ansell.
Ansell is looking for a Marketing Director LAC to join our team in Queretaro!
The Marketing Director will lead all customer and channel marketing activities across the LAC market for all Ansell Commercial Units. This role will be responsible for designing and leading a Regional Marketing organization that supports a more advanced customer-centric approach to selling and engagement. The Marketing Director will define the regional marketing strategy and develop the annual operating plan in close collaboration with the LAC Commercial Unit Leader.
In addition the Marketing Director will provide critical regional input into Business Unit brand strategies including product portfolio management and product marketing ensuring strong local relevance and execution.
Finally the Marketing Director will play a key role in driving LAC revenue growth by enhancing customer and end-user experience expanding channel distributor networks and advancing a multi-channel approach to strengthen Ansell brand equity market penetration and revenue growth across all strategic verticals.
What benefits and opportunities does Ansell offer
Competitive compensation plan including a performance based annual incentive.
Flexible and hybrid work model.
A culture of belonging and inclusion collaboration thrives and everyone feels seen heard and empoweredacross our global community.
Ansell University LinkedIn Learning and Mentorship programs to develop professional and interpersonal skills.
Opportunities to advance and grow within the company through LinkedIn Learning and Mentorships.
Health Benefits: medical dental vision short term and long- term disability and wellness programs
Paid time off (vacation sick and personal days) according to federal job law.
Continuing Education Reimbursement
Regional Belonging & Inclusion Networks
Green office concept and a global mission of sustainability
What your role will be
Develop and execute annual strategic marketing plans leading all demand generation initiatives across LAC for both end users and distribution channels. This includes lead generation increasing share of wallet with existing customers brand building targeted strategic account plans across priority verticals experiential marketing initiatives and the measurement and communication of marketing-driven business results.
Influence Channel Portfolio Management in LAC in close collaboration with the Regional Commercial Unit Leader and Country Sales Leaders. This includes leading channel NPD commercial execution (launches promotions and portfolio rejuvenation) developing and executing channel-specific marketing and branding programs managing SKU rationalization and inventory optimization (excess slow-moving and expired products) executing channel promotional plans and activating portfolio architecture at a regional level.
Lead digital engagement efforts across the LAC region by coordinating distributor e-commerce capabilities enriching product data to remain competitive improving the Ansell experience on distributor platforms developing multi-channel digital engagement plans aligned with LAC needs managing paid media budgets and overseeing local agency relationships.
Develop coordinate and communicate specialized branding materials to support sales effectiveness.
Lead the Inside Sales organization as an additional demand generation engine across Latin America.
Influence LAC training strategies and content for both internal teams and external stakeholders.
Serve as a member of the Americas Marketing Leadership Team.
Lead a multidisciplinary team of approximately 20 members across multiple countries and sites with strong cross-functional influence.
What will you bring to Ansell
Education
Bachelors degree in Marketing or a related business field; MBA preferred.
Professional Experience
15 years of marketing experience including strong expertise in distributor and channel marketing.
Deep understanding of marketing and sales alignment.
Proven experience in product management and marketing channel development.
Strong background in marketing analytics and performance measurement.
Knowledge and Skills
Demonstrated ability to lead geographically diverse teams to achieve business customer and brand objectives.
Proven track record in developing junior marketing talent and building both technical and leadership capabilities.
Strong partnership-building skills with sales leadership including channel teams to deliver measurable business results.
Solid project management and organizational capabilities.
Excellent verbal written and presentation skills.
Experience working within global organizations and matrix structures.
Strong analytical and problem-solving skills.
Results-driven mindset with a creative and strategic approach.
Collaborative team player with the ability to work independently multitask and adapt to change.
Self-motivated flexible and proactive.
Additional Requirements
Willingness and ability to travel up to 30% for customer engagement and team collaboration.
Join us to lead the world to a safer future apply today!
Equal Opportunity Employer:
Ansell is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee based on race color religion creed national origin or ancestry sex age physical or mental disability veteran or military status genetic information marital status parental status or any other legally recognized protected basis under federal state or local law. The information collected by this application is solely to determine suitability for employment verify identity and maintain employment statistics on applicants. Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Ansell. Please inform the companys personnel representative if you need assistance completing this application or to otherwise participate in the application process.
Ansell is an EO Employer M/F/Vets/Disabled and other protected categories.
Our Commitment to Belonging and Inclusion:
Ansells vision is about creating safe spaces where all perspectives are valued alongside individual contributions. When we say that everyone deserves to belong feel included and empowered at work. its not just words. We want applicants to know that we endeavor to create an inclusive environment that will consider all regardless of age gender background disability veteran status or experience alone! Its what drives Ansell as an organization towards a workforce that reflects the communities in which we operate its what drives us to serve our customers and stakeholders with pride and its what differentiates Ansell.
Follow us on Instagram Twitter LinkedIn and Facebook
Required Experience:
Director
Key Skills
- Digital Marketing
- B2B Sales
- Marketing
- Pardot
- Marketing Automation
- Customer Segmentation
- HubSpot
- Multichannel Marketing
- Market Research
- Affiliate Marketing
- Social Media Management
- Lead Generation
About Company
We lead the world to a safer future by providing you with a wide portfolio of personal protective equipment no matter your industry.
