Channel Manager

Our work is guided by our purpose: creating an energy-resilient world for a better future. This purpose embodies the legacy we bring with more than 100 years as the global leader in energy resilience delivering solutions critical to sustain and improve life.

Our teams have the opportunity to provide a critical resource energy that ensures safety security and independence for people around the world. Our team members are focused on pushing boundaries continuing to innovate in an ever-changing landscape and keeping up with the pace required to create solutions for todays world demands.

Our product range includes engines generators power conversion UPS systems EV components and electrification solutions microgrid controls and management and clean energy solutions that serve a broad spectrum of OEM residential industrial and commercial customers. At Rehlko you have the freedom to identify create and deliver solutions large and small that help people and communities thrive in the moments that matter.

At Rehlko our team members are the essential energy that powers our organizations success. We are committed to fostering a safe and sustainable work environment where safety is everyones responsibility. We empower every team member to actively participate in our Zero Is Possible safety culture by encouraging open communication proactively reporting hazards following protocols and suggesting improvements. Join us in creating an energy resilient world for a better future!

What We Offer

At Rehlko our Total Rewards programs are designed to accelerate growth energize performance and support a culture of inclusion at every stage of life and work. We offer total rewards that are easily understood recognize results enable career mobility and reflect our commitment to valuing diverse needs in a fast-moving world. We provide:

• Competitive compensation and benefits

• Work-life flexibility

• Recognition and rewards

• Development and career opportunities

• A safe and inclusive workplace

Why You Will Love this Job

The Channel Manager Industrial Construction (North America) will join Rehlkos Engines Division reporting directly to the Director of Marketing.

The Channel Manager Industrial Construction is responsible for enabling and accelerating sales performance through OEM and Distributor channels across the North American industrial and construction markets.

The role acts as a sales enabler and brand ambassador supporting channel partners in effectively positioning the brand products and value proposition in front of key customers and decision makers.
This position translates marketing strategy into concrete field-ready initiatives ensuring consistent brand deployment strong partner engagement and effective go-to-market execution.

This is a hybrid position that requires onsite presence in Kohler Wisconsin 3-4 days per week.

Specific Responsibilities:

Channel Sales Enablement

• Act as the primary marketing interface for OEMs and Distributors within the Industrial Construction segment.

• Support channel partners in sales activities by providing tools content and structured programs that improve product understanding differentiation and conversion.

• Develop and deploy sales enablement assets including presentations product narratives application stories competitive positioning and value-based selling materials.

• Support joint business development initiatives with key partners including customer visits demos and commercial workshops.

Channel Marketing & Brand Activation

• Develop and execute channel-specific marketing plans aligned with regional sales priorities and overall brand strategy.

• Drive brand visibility and consistency across the channel through merchandising programs point-of-sale materials partner communications and co-marketing initiatives.

• Act as a brand ambassador ensuring correct and effective use of brand messaging visual identity and storytelling throughout the partner network.

• Coordinate and support partner participation in trade shows industry events and customer engagement activities.

Partner Relationship Management

• Build and maintain strong working relationships with key OEM and Distributor stakeholders including sales leadership marketing and product teams.

• Engage with senior decision makers within partner organizations to reinforce long-term collaboration and strategic alignment.

• Conduct regular business and marketing reviews with selected partners to assess performance pipeline support needs and improvement opportunities.

Market & Competitive Intelligence

• Monitor market trends customer needs competitive activity and pricing dynamics within the Industrial Construction segment.

• Collect structured feedback from channel partners and field sales to identify gaps opportunities and improvement areas.

• Translate market and partner insights into actionable recommendations for marketing strategy product positioning and sales tools.

Cross-Functional Coordination

• Work closely with Sales Product Management Application Engineering and Corporate Marketing to ensure alignment between channel needs and internal priorities.

• Support pricing actions promotional programs and commercial initiatives in coordination with Sales and Marketing leadership.

• Ensure clear communication and consistent execution of marketing initiatives across internal teams and channel partners.

Key Deliverables

• Channel marketing plans and execution roadmaps

• Sales enablement toolkits for OEMs and Distributors

• Brand and merchandising programs for channel deployment

• Partner presentations storytelling content and customer-facing materials

• Market and competitive insight reports supporting strategic decisions

Requirements:

• A bachelors degree in marketing or business or a related field is required

• 5 years of experience in Channel Marketing Partner Marketing or Sales Enablement within B2B industrial construction or engineered products markets.

• Proven experience working with OEMs and Distributor networks in North America.

• Strong understanding of industrial sales dynamics indirect go-to-market models and partner ecosystems.

• Ability to translate strategy into practical executable marketing and sales support initiatives.

• Strong communication presentation and relationship-building skills.

• Comfortable interacting with both operational teams and senior partner stakeholders.

• Willingness to travel regularly across North America (approx. 25-40%)

Applicants must be authorized to work in the US without requiring sponsorship now or in the future.

About Us

Rehlkoproudly offers a rich history steeped in creativity and commitment to our associates and communities along with competitive benefits and PurposeCreating an energy resilient world for a better futureand Values: Curiosity Trust Pace and Excellence are important cultural components that shape the way we work and relate to one another. Learn more about Rehlko at addition to the investment in your development Rehlko offers a benefits package including a competitive salary health vision dental 401(k) with Rehlkomatching and more!

Rehlko is an equal opportunity employer that prohibits discrimination and will make decisions regarding employment opportunities including but not limited to hiring job assignment compensation promotion benefits training discipline and termination without regard to race creed color ethnicity religion sex pregnancy childbirth or related medical conditions genetic information age national origin citizenship ancestry caste mental or physical disability marital or familial status sexual orientation gender identity or expression genetic information political belief or affiliation union membership status military status veteran status or any other characteristic protected by national state local or other applicable laws.

Americans with Disabilities Act (ADA)

It is the policy of Rehlko to comply with all applicable provisions of the Americans with Disabilities Act (ADA) and corresponding national state local or other applicable laws. Rehlko will not discriminate against any qualified associate or applicant with respect to any terms privileges or conditions of employment because of a persons physical or mental disability. Rehlko will provide a reasonable accommodation to associates or applicants with disabilities in accordance with applicable laws. If you have a disability and require an accommodation in the application process or during the course of employment please contact Rehlko is an equal opportunity/affirmative action employer.

Our Values

Curiosity Seek learn share

Trust Go farther together

Pace Focus to go faster

Excellence Find the win every day