Associate Director, Peer to Peer Marketing Delivery
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Job Location:
East Hanover, NJ - USA
Monthly Salary:
$ 152600 - 283400
Posted on:
13 hours ago
Vacancies:
1 Vacancy
Job Summary
Job Description Summary
#LI- HybridThis position will be located at East Hanover NJ and will not have the ability to be located remotely. This position will require 20% travel as defined by the business (domestic and/ or international). Please note that this role would not provide relocation and only local candidates will be considered.
The Associate Director Peer to Peer Marketing (known as Associate Director HCP Education Delivery within Novartis) is a strategic marketing role within Integrated Marketing Organization of US Pharma. This position is dedicated to the consistent delivery of top-tier HCP education for Therapeutic Areas (TA)/Brands. Leveraging Novartis HCP Education capabilities and deep customer and TA/Brand in-sights the role is designed to elevate peer to peer promotional activities and create a broad ecosystem of education. This role will also be the lead to create and execute educational experiences that not only inform and engage HCPs on DSE and unbranded education but also foster confidence in appropriately selecting and prescribing Novartis products in line with marketing strategies.
Job Description
Key Responsibilities:
Serve as amarketing point of contact across teams and functions partnering closely with professional promotions marketing team media and digital team medical and sales leadership to effectively build and deliver HCP education that resonates with themarketing strategyandbrand vision.
Define and implement an impactful delivery of HCP education utilizingmarketing analyticsto measure success and drive program enhancements.
Identify and apply industry-leading best practices in peer-to-peer marketing ensuring improved consistency and impact across HCP education initiatives.
Share best practices across the HCP Education Delivery team fostering a culture ofmarketing collaborationandbrand consistency.
Actively contribute to the development of the HCP experience roadmap and HCP Impact plan integrating marketing campaigns with educational components to enhance HCP engagement.
Partner effectively with HCP facing functions and teams including the field to achieve HCP education objectives and deliver an integrated education experience.
Collaborate with the HCP Marketer and the Customer Engagement teams to support HCP Education and field communication and training activities as appropriate ensuring alignment with overallmarketing campaigns.
What Youll Bring to the Role:
Education: Bachelors degree in a related field is required; Master of Science and/or MBA preferred
Essential Requirements:
A minimum of5 years of commercial marketing experience with a proven track record of building scalable HCP education programs. Alternatively candidates with2 years of marketing experienceand completion of a postdoctoral fellowship at a major pharmaceutical company will also be considered.
Demonstrated ability tocommunicate scientific dataeffectively to a variety of audiences.
Experience indriving enterprise-wide initiativesthat enhance the HCP experience and demonstrate measurable improvements.
Provenproject management skills with the ability to lead and deliver multiple top-priority projects on time within scope and on budget. A strategic and analytical mindset is essential as demonstrated by key projects or initiatives.
Accomplished cross-functional leadership skills with the ability to collaborate effectively with various teams and stakeholders.
Desirable Requirements:
Multi-functional experience in Pharmaceutical or Healthcare
Prior work within a center of excellence model where consistent standards best practices and knowledge sharing were effectively implemented
The salary for this position is expected to range between $152600 and $283400 per year.
The final salary offered is determined based on factors like but not limited to relevant skills and
experience and upon joining Novartis will be reviewed periodically. Novartis may change the published
salary range based on company and market factors.
Your compensation will include a performance-based cash incentive and depending on the level of the
role eligibility to be considered for annual equity awards.
US-based eligible employees will receive a comprehensive benefits package that includes health life and
disability benefits a 401(k) with company contribution and match and a variety of other
addition employees are eligible for a generous time off package including vacation personal days
holidays and other leaves.
To learn more about the culture rewards and benefits we offer our people click here.
EEO Statement:
The Novartis Group of Companies are Equal Opportunity Employers. We do not discriminate in recruitment hiring training promotion or other employment practices for reasons of race color religion sex national origin age sexual orientation gender identity or expression marital or veteran status disability or any other legally protected status.
Accessibility and reasonable accommodations
The Novartis Group of Companies are committed to working with and providing reasonable accommodation to individuals with disabilities. If because of a medical condition or disability you need a reasonable accommodation for any part of the application process or to perform the essential functions of a position please send an e-mail to or call 1 and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Salary Range
$152600.00 - $283400.00Skills Desired
Agility Asset Management Commercial Excellence Cross-Functional Collaboration Customer Orientation Healthcare Sector Understanding Influencing Skills Marketing Strategy Negotiation Skills Operational Excellence Priority Disease Areas Expertise Product Lifecycle Management (PLM) Product Marketing Stakeholder Engagement Stakeholder Management Strategic PartnershipsRequired Experience:
Director
Key Skills
- Digital Marketing
- B2B Sales
- Marketing
- Pardot
- Marketing Automation
- Customer Segmentation
- HubSpot
- Multichannel Marketing
- Market Research
- Affiliate Marketing
- Social Media Management
- Lead Generation
About Company
Novartis is a global healthcare company based in Switzerland that provides solutions to the evolving needs of patients worldwide.
