Lead Analyst Campaign Analytics

Mandaluyong - Philippines

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

Description

In This Role Your Responsibilities Will Be:

Data Collection & Analysis:Collect clean integrate and maintain customer data from various sources (web email social search) in the marketing database. Integrate customer data identify trends and patterns and make recommendations for improvement.
Reporting: Create and maintain regular performance reports and dashboards in Power Bi for stakeholders visualizing data for clarity.
Campaign Support:Assist in tracking campaign metrics tagging digital assets (Google Tag Manager) and analyzing A/B tests to improve results.
Market Research:Help conduct competitor analysis and research market trends to inform strategy establish benchmarks and keep up with marketing trends and best practices.
Collaboration:Works closely with Marketing DCX Commercial Excellence and Digital Intelligence teams to support Emersons Enterprise BU and WA marketing teams.

Required Experience:

DescriptionIn This Role Your Responsibilities Will Be:Data Collection & Analysis:Collect clean integrate and maintain customer data from various sources (web email social search) in the marketing database. Integrate customer data identify trends and patterns and make recommendations for improvement....

Key Skills

Adobe Analytics
Data Analytics
SQL
Attribution Modeling
Power BI
R
Regression Analysis
Data Visualization
Tableau
Data Mining
SAS
Analytics

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About Company

Emerson

Emerson has refocused its business portfolio to deliver solutions that bring greater value to our customers. About Emerson We concentrate on the most complex, profound challenges facing the world in the process, industrial, commercial and residential markets. Our global talent, best-i ... View more

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