Introduction
Greenparks continued success is built upon the quality of the assets we deliver.
Our clients trust us because we deliver top quality work efficiently to budget and on time with a positive attitude and the tenacity it takes to makegreat workhappen. Great content is the common goal that fuels us all.
Our ambition is to be engaged across every aspect of our clients business where we have theexpertiseand skills to such an extent that we become indispensable to them.
This role description is not a box that you areputin. It is a definition of your core a company like ours you are encouraged and expected to contributetomany wider issues.
WhyTheRole Exists
- To produce best-in-class social mediainfluencerstrategiesand tacticsthat deliver outstandingresults
- To develop and growInfluencer Strategy and Managementas a service for GPCclients
- To work effectively within the parameters of the social mediaprocess
- Manage andmaintainprocesses across social media projects in theagency
WhatTheRole Covers
- Ownership of social media management for assigned GPC projects inthe Philippines
- Conducting industry research and data analysis toidentifythe mostappropriate strategyapproaches to clientprojects
- Working with creative production and client services team on content strategy and schedulingand ensuring outputs meet clientbriefs
- Overall measuring the quality of social media from theagency
Reporting andCommunicationStructure
- This role reports to andadvisestheSocial Media Director(APAC)and Social Lead intheagency.
Responsibilities
- Initiate and lead strategic and targeted engagement of key opinion leaders to increase visibilityof clientsbrandin local market
- Oversee the implementation and effectiveness of outreach plan through multiple social localoutreach initiatives to target audiencese.g.Influencers content creatorsYoutubersCreativesDJs musicians agency partners social seeders production houseetc.
- Build andmaintainsustainable relationships with stakeholdersmonitoroutreach calendar andcoordinate initiativesaccordingly
- Identifykey opinion leaders for brand campaigns and outreach initiatives thatmaximizesROIand achieve campaignKPIs.
- Influencer outreach negotiation and contracting to ensurean optimaloutcome ofprojects.
- Proofread and oversee key opinion leader generated branded content to ensure campaignmessaging timelines and deliverables aremet.
- Createanalyzeand assess performance of outreach initiatives through project reporting andextract key insights for future campaign development and go-to-market strategies completewith formal proposals and recommendations ontactics
- Stayingup-to-datewith relevant industrytrends
- Support local social media manager for customer enquiries andreporting
Performance review and personal development
Bi-Annual review by Social Media Leadon the basis of:
- Performance of social media strategies for clientprojects
- Client feedback andsatisfaction
- Resourcefulnessindependenceand ability to work and deliver in a fast-paced environment undertighttimelines
- Responsiveness of clients to clients briefs andrequests
- Quality assurance and attention todetail
- Ability to multi-task across differentprojects.
- Understanding of local outreach strategies and the KOLindustry
Required Experience:
Manager
IntroductionGreenparks continued success is built upon the quality of the assets we deliver.Our clients trust us because we deliver top quality work efficiently to budget and on time with a positive attitude and the tenacity it takes to makegreat workhappen. Great content is the common goal that fue...
Introduction
Greenparks continued success is built upon the quality of the assets we deliver.
Our clients trust us because we deliver top quality work efficiently to budget and on time with a positive attitude and the tenacity it takes to makegreat workhappen. Great content is the common goal that fuels us all.
Our ambition is to be engaged across every aspect of our clients business where we have theexpertiseand skills to such an extent that we become indispensable to them.
This role description is not a box that you areputin. It is a definition of your core a company like ours you are encouraged and expected to contributetomany wider issues.
WhyTheRole Exists
- To produce best-in-class social mediainfluencerstrategiesand tacticsthat deliver outstandingresults
- To develop and growInfluencer Strategy and Managementas a service for GPCclients
- To work effectively within the parameters of the social mediaprocess
- Manage andmaintainprocesses across social media projects in theagency
WhatTheRole Covers
- Ownership of social media management for assigned GPC projects inthe Philippines
- Conducting industry research and data analysis toidentifythe mostappropriate strategyapproaches to clientprojects
- Working with creative production and client services team on content strategy and schedulingand ensuring outputs meet clientbriefs
- Overall measuring the quality of social media from theagency
Reporting andCommunicationStructure
- This role reports to andadvisestheSocial Media Director(APAC)and Social Lead intheagency.
Responsibilities
- Initiate and lead strategic and targeted engagement of key opinion leaders to increase visibilityof clientsbrandin local market
- Oversee the implementation and effectiveness of outreach plan through multiple social localoutreach initiatives to target audiencese.g.Influencers content creatorsYoutubersCreativesDJs musicians agency partners social seeders production houseetc.
- Build andmaintainsustainable relationships with stakeholdersmonitoroutreach calendar andcoordinate initiativesaccordingly
- Identifykey opinion leaders for brand campaigns and outreach initiatives thatmaximizesROIand achieve campaignKPIs.
- Influencer outreach negotiation and contracting to ensurean optimaloutcome ofprojects.
- Proofread and oversee key opinion leader generated branded content to ensure campaignmessaging timelines and deliverables aremet.
- Createanalyzeand assess performance of outreach initiatives through project reporting andextract key insights for future campaign development and go-to-market strategies completewith formal proposals and recommendations ontactics
- Stayingup-to-datewith relevant industrytrends
- Support local social media manager for customer enquiries andreporting
Performance review and personal development
Bi-Annual review by Social Media Leadon the basis of:
- Performance of social media strategies for clientprojects
- Client feedback andsatisfaction
- Resourcefulnessindependenceand ability to work and deliver in a fast-paced environment undertighttimelines
- Responsiveness of clients to clients briefs andrequests
- Quality assurance and attention todetail
- Ability to multi-task across differentprojects.
- Understanding of local outreach strategies and the KOLindustry
Required Experience:
Manager
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