Job Title: Performance Marketing Manager
Experience: 5–6 years
Industry: Fashion / Beauty / Lifestyle (or agency experience with these clients)
Role Summary
Own and scale revenue through performance marketing. This role is accountable for
profitable growth across paid channels with a sharp focus on CAC control creative
iteration and funnel efficiency. The mandate is execution-first data-backed and outcome-
driven.
Key Responsibilities
• Plan execute and optimize paid marketing across Meta Google and other scalable
channels.
• Own daily performance metrics including ROAS CAC AOV conversion rate and
contribution margin.
• Build and manage large budgets with discipline clarity and speed.
• Lead creative testing across hooks formats offers and landing pages.
• Translate brand strategy into high-performing acquisition and retargeting
campaigns.
• Collaborate with design content and merchandising teams.
• Build dashboards focused on actionable insights.
• Identify and resolve funnel inefficiencies across the customer journey.
• Scale winning campaigns and shut down underperforming ones decisively.
Requirements
• 5–6 years of hands-on performance marketing experience.
• Experience in fashion beauty or lifestyle brands or agency-side ownership of such
clients.
• Strong expertise in Meta Ads and Google Ads.
• Deep understanding of DTC funnels catalogs and creative-led scaling.
• Comfort working with high SKU counts and fast launch cycles.
• Strong analytical ability with an execution bias.
• Proven ownership of profitable ad spends.
Nice to Have
• Experience with retention and LTV-based scaling.
• Exposure to omnichannel or marketplace businesses.
• Ability to mentor junior talent or manage agencies.
What This Role Is Not
• Not a brand-only role.
• Not a reporting-only role.
• Not suitable for low-accountability environments
Required Skills:
google ads meta ads Performance Marketing sem
Job Title: Performance Marketing ManagerExperience: 5–6 yearsIndustry: Fashion / Beauty / Lifestyle (or agency experience with these clients) Role SummaryOwn and scale revenue through performance marketing. This role is accountable forprofitable growth across paid channels with a sharp focus on CAC ...
Job Title: Performance Marketing Manager
Experience: 5–6 years
Industry: Fashion / Beauty / Lifestyle (or agency experience with these clients)
Role Summary
Own and scale revenue through performance marketing. This role is accountable for
profitable growth across paid channels with a sharp focus on CAC control creative
iteration and funnel efficiency. The mandate is execution-first data-backed and outcome-
driven.
Key Responsibilities
• Plan execute and optimize paid marketing across Meta Google and other scalable
channels.
• Own daily performance metrics including ROAS CAC AOV conversion rate and
contribution margin.
• Build and manage large budgets with discipline clarity and speed.
• Lead creative testing across hooks formats offers and landing pages.
• Translate brand strategy into high-performing acquisition and retargeting
campaigns.
• Collaborate with design content and merchandising teams.
• Build dashboards focused on actionable insights.
• Identify and resolve funnel inefficiencies across the customer journey.
• Scale winning campaigns and shut down underperforming ones decisively.
Requirements
• 5–6 years of hands-on performance marketing experience.
• Experience in fashion beauty or lifestyle brands or agency-side ownership of such
clients.
• Strong expertise in Meta Ads and Google Ads.
• Deep understanding of DTC funnels catalogs and creative-led scaling.
• Comfort working with high SKU counts and fast launch cycles.
• Strong analytical ability with an execution bias.
• Proven ownership of profitable ad spends.
Nice to Have
• Experience with retention and LTV-based scaling.
• Exposure to omnichannel or marketplace businesses.
• Ability to mentor junior talent or manage agencies.
What This Role Is Not
• Not a brand-only role.
• Not a reporting-only role.
• Not suitable for low-accountability environments
Required Skills:
google ads meta ads Performance Marketing sem
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