As an essential business Anomatic produces innovative and sustainable packaging for todays biggest brands. By leveraging over five decades of manufacturing expertise and employing an extensive technologies portfolio we design manufacture and finish incomparable stock and customizedsolutions for numerous markets.
Position: Marketing & Key Account Manager
Location: Hybrid
Department: Sales/ Marketing
Reports to: Sr Account Director
JOB SUMMARY
The Marketing & Key Account Manager will play a dual role in driving both brand growth and business development. This position is responsible for supporting the Companys marketing objectives through effective market planning research and strategic initiatives that strengthen corporate identity and increase brand awareness. The role will collaborate closely with the sales team to create plan and execute programs that capitalize on market opportunities and generate demand. The role will also play a key part in the coordination of tradeshows and other industry events.
In addition to marketing responsibilities this role is also responsible for developing maintaining and expanding relationships with strategically important customers. This role focuses on understanding client needs driving long-term account growth and innovation and ensuring exceptional service delivery. The Key Account Manager acts as the primary point of contact for key clients aligning internal teams to meet customer expectations while supporting the companys broader sales and business objectives.
Success in this position requires managing both marketing initiatives and key accounts in a fast-paced environment with frequent interaction across design packaging purchasing and quality teams. The goal is to exceed customer expectations while ensuring profitability production efficiency and long-term customer satisfaction
ESSENTIAL FUNCTIONS
Marketing Responsibilities
Collaborate with the sales team to brainstorm produce and execute integrated marketing campaigns.
Review edit and proofread communication content to ensure accuracy consistency and adherence to brand guidelines.
Plan and coordinate trade shows including graphics displays booth services freight and logistics.
Manage marketing automation tools for email campaigns database maintenance template creation nurturing activities and performance tracking.
Conduct market research and maintain data on industry trends competitors and key customers.
Work with subject matter experts to develop content for websites social media blogs and other marketing channels.
Assist in creating sales tools collateral materials and internal/external newsletters.
Coordinate with outside agencies to support marketing public relations and media efforts.
Sales Responsibilities
Identify and pursue new business opportunities within existing customer to drive value add and innovation
Maintain and grow existing client relationships to ensure satisfaction and retention.
Develop and execute strategic plans to achieve sales targets and objectives.
Conduct product demonstrations and presentations to showcase value propositions.
Assist with customer negotiations and ensure alignment with company objectives.
Identify opportunities to upsell or cross-sell additional products or services.
Build trust with clients through frequent communication and in-person visits.
Collaboration & Reporting
Partner with internal teams (sales marketing product development) to deliver customized client solutions.
Prepare and analyze reports on sales activities client interactions and performance metrics to identify trends and opportunities.
Establish and maintain strong collaborative relationships with team members departments agencies and vendors.
General
Ability to prioritize multiple projects and meet deadlines.
Professional collaborative and growth-oriented mindset.
Other duties as assigned.
QUALIFICATIONS
Bachelors degree in Business Marketing Sales Advertising Communications or a related field (preferred).
5 years of experience in marketing sales or account management; B2B and packaging experience required cosmetics industry experience a plus.
Proven ability to manage multiple projects while delivering high-quality results and exceptional service.
Strong knowledge of marketing strategies concepts and best practices as well as sales processes and techniques.
Experience with CRM and marketing automation tools (e.g. Hubspot)
Proficiency in Microsoft Office Suite (Word Excel PowerPoint); familiarity with Adobe Creative Suite (Photoshop Illustrator InDesign) is a plus.
Excellent communication and presentation skills both verbal and written.
Strong negotiation and persuasion skills with the ability to build rapport and trust with clients.
Ability to work independently and collaboratively in a fast-paced environment.
Highly organized detail-oriented and capable of prioritizing concurrent demands to meet deadlines.
Ability to travel as needed for client meetings and industry events both domestically and internationally.
Growth-oriented self-motivated and adaptable to evolving business needs.
Salary Information
The salary range for this role ranges from $130000 to $160000 with bonus eligibility. The exact salary depends on a variety of factors including but not limited to experience candidate residency etc.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
While performing the duties of this job the employee is regularly required to talk hear sit or walk. Specific vision abilities required by this job include close vision and ability to adjust focus. This job would also require the ability to sit for extended periods of time lift or pull bend squat or stand as necessary.
Hours of Work
This is a full-time position. Days and hours of work are generally Monday through Friday 8:00 a.m. to 5:00 p.m. however evening and weekend work may be required as business needs demand.
Benefits you can expect from Anomatic:
- Competitive Pay
- Career Growth
- Health Coverage Starting Your First Day
- 401K with Company Match to help save for the future
- Paid Time Off to Enjoy Family or Hobbies
- DailyPay to get your money faster
- Training to help hone skills
- Many more!
Anomatic takes pride in creating a safe and inclusive environment that encourages supports and celebrates the diverse voices of our employees and the communities in which they live. We are committed to equal employment opportunity regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity or Veteran status.