Google Paid Marketing Manager
Share
Job Location:
Monthly Salary:
Experience Required:
Posted on:
4 hours ago
Vacancies:
1 Vacancy
Job Summary
We are seeking an experienced Google Paid Marketing Manager to drive bookings leads and brand visibility for our hospitality and wellness properties. The ideal candidate will have hands-on expertise in Google Ads Google Analytics (GA4) Google Tag Manager and performance optimization with a strong focus on ROI-driven campaigns.
Key Responsibilities:
- Plan execute and optimize Google Ads campaigns (Search Display YouTube Performance Max and Remarketing).
- Drive room bookings retreat sign-ups spa services and website inquiries through paid campaigns.
- Set up and manage conversion tracking using Google Analytics (GA4) and Google Tag Manager (GTM).
- Ensure seamless website integration event tracking and funnel tracking.
- Monitor and optimize performance metrics including CTR CPC CPA ROAS and conversion rate.
- Conduct keyword research focused on hospitality wellness retreats and luxury experiences.
- Build up Bidding strategy for keywords
- Create and test ad copies extensions and landing page strategies.
- Prepare weekly and monthly performance reports with insights and recommendations.
- Coordinate with design content and web development teams to improve campaign performance.
- Manage advertising budgets and optimize spend for maximum returns.
Requirements
- Proven experience managing Google Paid Marketing campaigns.
- Strong expertise in Google Analytics (GA4) and Google Tag Manager.
- Solid understanding of performance metrics and conversion tracking.
- Experience with website tracking event setup and tag implementation.
- Strong analytical and optimization skills.
- Excellent communication and reporting abilities.
- Manage higher ROAS
Preferred Qualifications:
- Google Ads Certification
- Experience in hospitality wellness luxury resorts or travel brands
- Knowledge of landing page optimization and CRO
- Experience managing high-budget campaigns
Benefits
- Opportunity to work with premium hospitality and wellness brands.
- Competitive salary with performance-based increment
- Growth-oriented and collaborative work environment
- Job Types: Full-time Permanent
- Pay: 40000.00 - 50000.00 per month
Required Skills:
Required Skills & Qualifications: Proven experience managing Google Paid Marketing campaigns. Strong expertise in Google Analytics (GA4) and Google Tag Manager. Solid understanding of performance metrics and conversion tracking. Experience with website tracking event setup and tag implementation. Strong analytical and optimization skills. Excellent communication and reporting abilities. Manage higher ROAS
Required Education:
Bachelors degree or equivalent
Company Industry
IT Services and IT Consulting
Key Skills
- Diploma
- Abinitio
- Cost Accounting
- Cyber Security
- CRM
- AV
