Senior Business Systems Analyst

About The Job:

Paid Media Strategist

The Red Hat Marketing technology team is seeking a Paid Media Product Manager to sit at the intersection of Marketing Engineering and Data Science in India. Your goal is not to execute day-to-day campaign tweaks but to build the infrastructure processes and strategic frameworks that allow our paid media efforts to scale. You will treat our paid media ecosystem as a product that requires constant feature enhancement data integrity and strategic vision.

What will you do

• Strategic Roadmap: Define the long-term vision for paid channels identifying which platforms we should enter next and what technologies (AI automation 3rd-party tools) we need to get there

• Cross-Functional Orchestration: Serve as the bridge between teams to translate requests into actionable work

• Experimentation Framework: Own the testing backlog. You decide what we test (e.g. new landing page flows or bidding models) while others handle the technical implementation

• Vendor & Platform Management: Manage relationships with reps from Google Meta Facebook and others to gain early access to beta features and ensure we are utilizing their tools to the fullest

What will you do

• 5 years of experience in digital marketing

• MarTech Expertise: Deep understanding of paid media platforms such as Google Ads LinkedIn Ads Facebook Ads and Content Syndication vendors

• Product Mindset: Experience with Agile or Scrum methodologies to manage marketing sprints and creative production pipelines

• Customer focused mindset

• Experience in Integrate Datorama Content Square and Qualtrics a plus

About Red Hat

Red Hat is the worlds leading provider of enterprise open source software solutions using a community-powered approach to deliver high-performing Linux cloud container and Kubernetes technologies. Spread across 40 countries our associates work flexibly across work environments from in-office to office-flex to fully remote depending on the requirements of their role. Red Hatters are encouraged to bring their best ideas no matter their title or tenure. Were a leader in open source because of our open and inclusive environment. We hire creative passionate people ready to contribute their ideas help solve complex problems and make an impact.

Inclusion at Red Hat
Red Hats culture is built on the open source principles of transparency collaboration and inclusion where the best ideas can come from anywhere and anyone. When this is realized it empowers people from different backgrounds perspectives and experiences to come together to share ideas challenge the status quo and drive innovation. Our aspiration is that everyone experiences this culture with equal opportunity and access and that all voices are not only heard but also celebrated. We hope you will join our celebration and we welcome and encourage applicants from all the beautiful dimensions that compose our global village.

Equal Opportunity Policy (EEO)
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