Content Development Manager

Content Development Specialist/Manager Full-Time Contractor (FTC)

We are looking for a seasoned content specialist who can drive content creation distribution and its measurement across channels. The ideal candidate brings deep B2B SaaS experience strong storytelling skills and the ability to partner closely with product marketing and design teams to deliver high-quality high-impact content.

Main responsibilities Content Creation/Development

• Lead the end to end creation and management of organic social content and publishing calendars across LinkedIn and X (Twitter).
• Develop write and deploy a monthly newsletter that highlights key updates insights and product announcements.
• Contribute to ongoing (business-as-usual) content development for customers and prospects including blogs emails and campaign assets.
• Support content creation for third party channels (e.g. Reddit Quora) to support a broader GEO/SEO strategy and increase top of funnel visibility.
• Collaborate with Product Marketing Managers to develop sales enablement collateral sales outreach sequences and other go to market (GTM) materials.

Content ROI Tracking & Measurement

• Measure and report content effectiveness across all channels including social media newsletters and any third party platforms.
• Maintain an asset utilization tracker to evaluate performance adoption and ROI across the entire marketing asset library. Required Experience & Skills
• Experience working with global B2B SaaS brands with strong familiarity in North America (NA) and EMEA audience expectations.
• 6 8 years of relevant hands on experience in content creation with demonstrated proficiency in writing editing and storytelling for digital channels.
• Excellent written and verbal communication skills with the ability to simplify complex ideas for multiple audiences.
• Proven experience collaborating with product marketing teams and design agencies.
• Strong capability in writing marketing emails nurture sequences and sales outreach content.
• Experience using AI powered tools (e.g. Microsoft Copilot) to scale content creation and accelerate production workflows.
• Working knowledge of GEO/SEO best practices and experience creating search optimized content is a strong plus.
• Working knowledge of design tools like Adobe Express Adobe Photoshop is a big plus.
• Strong presentation skills using tools like MS PowerPoint.

Characteristics of a successful candidate

• Should be extremely hardworking diligent and have an ownership mindset (should be able to own programs end-to-end) (EXTREME OWNERSHIP)
• Should work effectively through a variety of new situations with different individuals and groups applying whatever it takes attitude (GO-GETTER)
• Should be comfortable juggling multiple priorities from the tactical to the more strategic and should be comfortable dealing with ambiguity (MULTI-TASKER)