Marketing Executive

Circa:

We have an exceptional opportunity for an experienced Marketing Executive to join our Sales and Marketing team on 12-month contracts. This role offers the perfect balance of working with data and collaborating with internal stakeholders and our diverse audiences.

Were looking for candidates with proven experience in revenue generating marketing campaigns and segmentation-based marketing. Fundraising/membership marketing B2B or ABM marketing would be advantageous. Youll oversee campaign activity from design to delivery ensuring projects are completed on time and within budget while reporting on effectiveness and recommending strategic improvements.

Marketing optimisation testing protocols and data analysis will be central to this roleyoull interpret performance trends and translate insights into actionable plans that drive measurable results. Youll develop strong relationships with customers and colleagues including international teams and collaborate with stakeholders across the business to transform campaign vision and objectives into impactful marketing delivery focused on business outcomes.

This is an exciting opportunity as our marketing activities engage and inspire a broad range of audiencesfrom teachers scientists and academics to librarians corporates politicians and the public. Youll proactively manage and enhance our organizational reputation working across diverse channels and tactics to deliver impact on a global scale.

Accountabilities

Work with stakeholders and delivery teams to execute marketing campaigns which enhance the product value to enable business revenue and meet customer needs.

Collaborate and support colleagues from across the marketing team to deliver team priorities.

Assist in the delivery and evaluation of an assigned programme of customer-focused marketing plans supporting key objectives for defined audiences and/or regions.

Ensure the delivery of integrated campaigns utilising a broad mix of channels and techniques (both on and offline) appropriate to audience requirements. This will include effective digital marketing public relations use of content and integrating events & exhibitions as tactics.

Consider regional requirements of campaigns in consultation with international offices to ensure maximum campaign impact globally.

Ensure personal accountability and ownership for end-to-end delivery of all assigned projects.

Actively support the monitoring of marketing activity to deliver cost-effective campaigns on time to budget and brand.

Use customer intelligence and insight to ensure marketing campaigns are targeted to reflect the needs of existing and future customers and deliver results in the most cost-effective and efficient ways.

Develop and maintain an understanding of the RSCs brand products services and corporate key messages working with colleagues across the organisation to ensure organisational values and appropriate tone of voice are demonstrated through all marketing messages and materials.

Using knowledge of customer-focussed marketing market dynamics and requirements to support the maintenance of strong relationships with partner organisations and network with target audiences to understand their behaviours and needs; use this information to influence product/service developments.

Develop and maintain an up-to-date awareness of the chemical sciences community and STEM sector including competitor activities and policies and use this intelligence to inform future programmes and messaging development.

Keep up to date with communications and marketing trends and developments to give the RSC a competitive edge.

Ensure compliance with applicable legal and best practice standards.

Knowledge and skills required

Degree level required with a commitment to ongoing professional development.

Work experience in B2B or ABM marketing

Work experience in segmentation marketing

Demonstrable evidence of ability to plan deliver and evaluate customer focussed marketing plans working to budget and deadlines.

Knowledge of marketing promotion methods practices and techniques able to leverage the full marketing mix to meet the objectives of the campaign.

Ability to make best use of all channels & tactics to encourage our customers to acquire use and retain our products and services supporting loyalty growth and success.

Understanding of a global audience ability to deliver plans tailored to specific customer segments and enabling a localised / international approach to marketing.

Practical experience or knowledge of monitoring social media updating websites email marketing and using digital channels as direct marketing channel.

Strong organisational skills with the ability to multi-task prioritise and deliver key tasks in a timely manner as well as the flexibility to adapt quickly to changing demands in a fast moving and complex business environment.

Demonstrable ability to work independently and on your own initiative as well as being a strong team player with the ability to work with stakeholders at all levels across the business

Knowledge of scientific communications is desirable to set a context for planning and delivering marketing objectives based on an understanding of customer needs and competitor activities.

A commitment to solve problems challenges and obstacles to improve delivery

Ideally experienced using a workflow project management system (e.g. Workfront) as part of project delivery.

Strong verbal and written communication skills.

When applying please provide an up-to-date CV and a supporting statement (no more than 500 words) indicating how your skills knowledge and competencies match the requirements outlined in the job description.

Benefits

At the Royal Society of Chemistry we promote a healthy work/life balance and flexible working options across the organisation. We offer a comprehensive benefits package to all employees including:

26 days paid holiday per annum

35-hour working week with flexible options to be agreed with your line manager

Enhanced maternity and paternity leave

Paid volunteering days

Pension plan with up to 12% employer contributions (depending upon your contribution)

Visit our Work For Us website to learn more about us our benefits equal opportunities statement and inclusive culture pledge.

At the RSC we recognise the benefits of a diverse workforce and welcome applicants from a range of backgrounds to apply. We particularly encourage applications from disabled and ethnic minority candidates.

As a part of the Disability Confident Scheme we endeavour where possible to offer an interview to candidates meeting the essential criteria of the role who has a substantial physical/mental impairment which impacts their ability to carry out day-to-day tasks.

We are committed to making our recruitment processes accessible to all and as part of this we are flexible in the ways we give and receive information. If you would like to apply using a different format please contact the Recruitment Team at or on 44 (0) and we will do our best to put any reasonable adjustments in place.

If you have any questions please contact us at