Summary:
The main function of a marketing analyst is to research market conditions in local regional or national areas to determine potential sales of a product or service. A typical marketing analyst is responsible for gathering information on competitors and methods of marketing and distribution.
Job Responsibilities:
Forecast and track marketing and sales trends analyzing collected data.
Conduct research on consumer opinions and marketing strategies collaborating with marketing professionals statisticians pollsters and other professionals.
Devise and evaluate methods and procedures for collecting data such as surveys opinion polls or questionnaires or arrange to obtain existing data.
Gather data on competitors and analyze their prices sales and method of marketing and distribution.
Measure the effectiveness of marketing advertising and communications programs and strategies.
Develop and implement procedures for identifying advertising needs.
Direct trained survey interviewers.
Skills:
Verbal and written communication skills negotiation skills customer service and interpersonal skills.
Ability to work independently and manage ones time.
Knowledge of principles and methods for showing promoting and selling products or services.
Knowledge of media production communication and dissemination techniques and methods.
Education/Experience:
Bachelors degree in marketing or equivalent training required.
5-7 years related experience required.
Required Experience:
IC
Summary:The main function of a marketing analyst is to research market conditions in local regional or national areas to determine potential sales of a product or service. A typical marketing analyst is responsible for gathering information on competitors and methods of marketing and distribution.Jo...
Summary:
The main function of a marketing analyst is to research market conditions in local regional or national areas to determine potential sales of a product or service. A typical marketing analyst is responsible for gathering information on competitors and methods of marketing and distribution.
Job Responsibilities:
Forecast and track marketing and sales trends analyzing collected data.
Conduct research on consumer opinions and marketing strategies collaborating with marketing professionals statisticians pollsters and other professionals.
Devise and evaluate methods and procedures for collecting data such as surveys opinion polls or questionnaires or arrange to obtain existing data.
Gather data on competitors and analyze their prices sales and method of marketing and distribution.
Measure the effectiveness of marketing advertising and communications programs and strategies.
Develop and implement procedures for identifying advertising needs.
Direct trained survey interviewers.
Skills:
Verbal and written communication skills negotiation skills customer service and interpersonal skills.
Ability to work independently and manage ones time.
Knowledge of principles and methods for showing promoting and selling products or services.
Knowledge of media production communication and dissemination techniques and methods.
Education/Experience:
Bachelors degree in marketing or equivalent training required.
5-7 years related experience required.
Required Experience:
IC
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