Distribution Marketing Manager
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Job Location:
Monthly Salary:
Posted on:
8 hours ago
Vacancies:
1 Vacancy
Department:
Job Summary
The focus of this role is to be the marketing stakeholder for our distribution partners. This role is responsible for managing distributors go-to-market (GTM) marketing plans in alignment with overall Fortinet business objectives to optimize channel performance and accelerate growth. This role focuses on executing marketing programs that contribute to increasing pipeline and overall revenue expanding market share recruiting new partners and reactivating dormant partners as well as cross-sell and upselling expansion sales. This position requires an independent and proactive individual who works well in a fast-paced environment has demonstrated experience working against deadlines on multiple projects and dealing with many clients at all levels of management. This person will work diligently with our distribution account team brand product and finance teams. This position requires travel average 20%.
Responsibilities
- Develop execute and maintain distributors annual marketing plans that expand market reach and increase growth.
- Develop high-value marketing programs to partner through distributors to support Fortinet and Distributor growth objectives.
- Collaborate with Distribution Account Manager Sales and Product teams to align marketing plans to channel business plans priorities including incentives campaigns when applicable.
- Ensure marketing plans and assets meet brand and investment guidelines.
- Responsible for all day-to-day tasks within role.
- Manage multiple marketing budgets including reconciliation.
- Maintain ROI tracker for assigned distributors annual plan.
- Responsible for execution of quarterly marketing reviews and reporting.
- Provide data-driven recommendations to improve marketing campaigns to increase pipeline and overall growth.
- Work closely with product marketing to support distributors GTM including training and thought leadership speakers as needed.
- Liaison with finance to manage channel budgets claims and reconciliation.
- Ensure consistent brand representation across distributor campaigns and vendor microsites.
- Travel and support trade shows distributor events and partner marketing initiatives.
- Gather market intelligence on competitor activity channel dynamics and market trends.
Education
College diploma or bachelors degree in marketing/business or equivalent experience
Experience
- 3 years of marketing and vendor management experience in Distribution.
Skills
- Excellent written and verbal communication skills
- Moderate to Advanced skills in excel and power point
- Excellent problem-solving skills
Required Experience:
Manager
Key Skills
- AS400
- Lean
- Management Experience
- Maximo
- Warehouse Management
- Warehouse Experience
- Warehouse Distribution Experience
- Warehouse Management System
- Copywriting
- Leadership Experience
- Supervising Experience
- Logistics
About Company
From the start, the Fortinet vision has been to deliver broad, truly integrated, high-performance security across the IT infrastructure. We provide top-rated network and content security, as well as secure access products that share intelligence and work together to form a cooperativ ... View more
