Senior Specialist, Brand Planning & Operations, Japan

WHO YOULL WORK WITH

The Senior Specialist partners with a dynamic Marketing team including Brand Management Energy Marketing Brand Creative Integrated Media Integrated Retail Marketing and Digital Marketing. Reporting to the Senior Manager Brand Planning & Operations the role collaborates across functions and Asia Pacific Latin America (APLA) to deliver operational excellence.

WHO WE ARE LOOKING FOR

Nike seeks a highly organized and results-driven professional to join the Marketing team in Tokyo. This individual combines strong communication and problem-solving skills with expertise in project and budget management. A passion for sport curiosity about consumers and commitment to Nikes brand standards are essential.

• Minimum 35 years of experience in Marketing or Business Operations with a strong background in cross-functional project management.
• Bachelors degree in Marketing Business or a closely related field.
• Expertise in project/portfolio management resource planning and budget oversight.
• Ability to build and maintain operational systems tools and processes.
• Experience supporting seasonal marketing workflows go-to-market planning and consumer-led brand strategy.
• Proficiency with planning and collaboration tools preferred (e.g. Keynote Box Airtable Excel).
• Strong oral and written communication skills in both English and Japanese.

WHAT YOULL WORK ON

You will lead program planning and delivery maintain enablement toolkits and support budget management processes to keep marketing operations running smoothly.

• Manage pre-season planning including product booking reconciliation for key projects and seasonal toolkits.
• Drive in-season milestones such as marketing hand-offs integrated reviews seasonal debriefs and quarterly recaps.
• Facilitate leadership forums by sharing project health risks and milestones.
• Maintain the Japan Marketing Homebase Airtable as the central hub for tracking launches and completions.
• Develop playbooks templates and training materials to guide teams through marketing processes.
• Review toolkits regularly for accuracy and alignment with cross-functional procedures.
• Support budget planning by creating internal orders and leading monthly forecasting and reconciliation.