Marketing Specialist-SEA & Pacific
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Job Location:
Monthly Salary:
Posted on:
23 hours ago
Vacancies:
1 Vacancy
Job Summary
What you will do:
Were looking for a dynamic and results-driven B2B Field Marketing Specialist to support on demand generation and customer engagement initiatives across SEA & Pacific Business. And crafting a culture of no daylight between marketing and salesensuring full transparency tight collaboration and shared accountability across both teams.
This role is ideal for a marketer with a strong background in industrial building technologies or HVAC sectors who thrives in a fast-paced sales-aligned environment. The candidate will play an important role in driving pipeline growth enhancing brand visibility and supporting go-to-market strategies through localized campaigns and field marketing efforts.
How you will do it:
Demand Generation & Campaign execution
- Partner with sales to design localized marketing campaign strategies ensure alignment between demand generation and business goals.
- Work with product management teams to come up with demand gen campaign contents in various formats e.g videos images articles etc. and manage the entire lead flow.
- Maximize reach and conversion through all marketing channels: organic paid online offline etc.
- Develop lead nurturing programs with tailored content and automated workflows
Customer Acquisition & Engagement
- Execute regional events webinars and roadshows to generate qualified leads and strengthen relationships
- Working with squads to localize the content and equip local sales teams with high-impact localized marketing materials (case studies whitepapers solution briefs toolkits)
Marketing Enablement & Support
- Ensuring brand consistency and sharing best practices across markets
- Engaging in market research to identify growth opportunities and customer pain points.
Performance Tracking
- Monitor and analyze key performance indicators (KPIs) such as MQLs SQLs pipeline contribution conversion rates and campaign ROI
- Present regular performance reports highlighting successes learnings and recommendations for future investment
- Provide local marketing insights to the global marketing team
If yes then please apply!
What we look for:
- Minimum 3 years of B2B marketing experience preferably in industrial building technologies or HVAC sectors
- Proven success in demand generation lead nurturing leads management (in salesforce) and digital marketing
- Technical marketing background or industry experience is highly preferred
- Experience collaborating with sales teams to support go-to-market strategies
- Strong understanding of local market dynamics and customer behavior
- Good English skills in both verbal and written
- High performance culture lover and be able to engage and influence key stakeholders
What we offer:
- Competitive salary
- Paid vacation/holidays/sick time
- Comprehensive benefits package
- On the job/cross training opportunities
- Encouraging and collaborative team environment
- Dedication to safety through our Zero Harm policy
#LI-WH1
#LI-Onsite
Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Johnson Controls is a global diversified technology and multi industrial leader serving a wide range of customers in more than 150 countries. Our 120,000 employees create intelligent buildings, efficient energy solutions, integrated infrastructure and next generation transportation sy ... View more
