RED BULLS STRATEGY MERCHANDISING STANDARDS AND KEY ACCOUNT PROGRAMS
- Coordinate meetings with Distributor Partners (DPs) to explain and implement Red Bull business strategies and initiatives
- Develop communication processes to ensure proper alignment and understanding of strategies and goals
- Implement systems to track and benchmark DPs against key initiatives/goals
- Ensures DPs fully understand and execute Red Bull merchandising standards
- Assist in developing sales books and training to guarantee sales reps clearly understand merchandising standards (i.e. product flow SKU priorities by channel display merchandising pricing etc.)
- Create a structured communication schedule to discuss upcoming and ongoing Key Account Programs
- Implement process for late notice or emergency programs to ensure rapid communication and execution
- Ensure DPs implement tracking system to guage execution effectiveness
DEVELOP & EXECUTE BUSINESS PLAN
- Collaborate with DPs to develop annual business plans addressing organisational needs distribution strategies sales volume execution goals investments and key KPIs
- Secure agreement on critical elements and implement a monthly scorecard to track progress including distribution growth by month/channel and sales forecasts by month/channel
- Maintain regular communication with DP senior management to ensure alignment and shared objectives
- Manage POS allocation for distributors by coordinating updates with business unit office staff and keeping DPs informed about new POS items allocation details and timelines
- Develop the organisation model with DPs and secure commitment to a personnel structure that supports the business plan
BUSINESS INTELLIGENCE
- Maintain strong working knowledge of all relevant Red Bull systems
- Develops knowledge of key account systems and how they relate to DPs
- Leverages out-of-stock analysis to ensure effective merchandising
- Oversees DP data submission to Red Bull systems ensuring accuracy and timeliness
MISCELLANEOUS RESPONSIBILITIES
- Communicate and uphold guidelines regarding RBs inventory policy
- Provide continuous feedback on DP performance in relation to objectives and KPIs
- Builds expertise in product and distributor competition in respective area
- Collaborates regularly with BU sales and marketing teams to align BU goals with the DP
Qualifications :
- 5 years of senior sales experience in the consumer goods industry (preferably beverages) with local distributor and supplier experience
- Proven ability to lead manage and motivate distribution partners
- Strategic thinker with strong business acumen and negotiation skills
- Experience in guiding field sales teams and implementing successful sales and trade marketing strategies
Additional Information :
You warrant that:
- You have read and understand the Privacy Statement and the Red Bull Australia Privacy Policy.
- You are qualified to work in Australia and understand that Red Bull Australia may require you to provide evidence of this to comply with its obligations under the Migration Act 1958 (Cth).
- All the information you have submitted to Red Bull Australia Pty Ltd (including via this application and any attachments) is true accurate and complete. You understand that if any information you have provided is false or misleading we may reject your application review any employment offer made to you and potentially dismiss you from any employment with Red Bull Australia Pty Ltd.
Remote Work :
No
Employment Type :
Full-time
RED BULLS STRATEGY MERCHANDISING STANDARDS AND KEY ACCOUNT PROGRAMSCoordinate meetings with Distributor Partners (DPs) to explain and implement Red Bull business strategies and initiativesDevelop communication processes to ensure proper alignment and understanding of strategies and goals Implement s...
RED BULLS STRATEGY MERCHANDISING STANDARDS AND KEY ACCOUNT PROGRAMS
- Coordinate meetings with Distributor Partners (DPs) to explain and implement Red Bull business strategies and initiatives
- Develop communication processes to ensure proper alignment and understanding of strategies and goals
- Implement systems to track and benchmark DPs against key initiatives/goals
- Ensures DPs fully understand and execute Red Bull merchandising standards
- Assist in developing sales books and training to guarantee sales reps clearly understand merchandising standards (i.e. product flow SKU priorities by channel display merchandising pricing etc.)
- Create a structured communication schedule to discuss upcoming and ongoing Key Account Programs
- Implement process for late notice or emergency programs to ensure rapid communication and execution
- Ensure DPs implement tracking system to guage execution effectiveness
DEVELOP & EXECUTE BUSINESS PLAN
- Collaborate with DPs to develop annual business plans addressing organisational needs distribution strategies sales volume execution goals investments and key KPIs
- Secure agreement on critical elements and implement a monthly scorecard to track progress including distribution growth by month/channel and sales forecasts by month/channel
- Maintain regular communication with DP senior management to ensure alignment and shared objectives
- Manage POS allocation for distributors by coordinating updates with business unit office staff and keeping DPs informed about new POS items allocation details and timelines
- Develop the organisation model with DPs and secure commitment to a personnel structure that supports the business plan
BUSINESS INTELLIGENCE
- Maintain strong working knowledge of all relevant Red Bull systems
- Develops knowledge of key account systems and how they relate to DPs
- Leverages out-of-stock analysis to ensure effective merchandising
- Oversees DP data submission to Red Bull systems ensuring accuracy and timeliness
MISCELLANEOUS RESPONSIBILITIES
- Communicate and uphold guidelines regarding RBs inventory policy
- Provide continuous feedback on DP performance in relation to objectives and KPIs
- Builds expertise in product and distributor competition in respective area
- Collaborates regularly with BU sales and marketing teams to align BU goals with the DP
Qualifications :
- 5 years of senior sales experience in the consumer goods industry (preferably beverages) with local distributor and supplier experience
- Proven ability to lead manage and motivate distribution partners
- Strategic thinker with strong business acumen and negotiation skills
- Experience in guiding field sales teams and implementing successful sales and trade marketing strategies
Additional Information :
You warrant that:
- You have read and understand the Privacy Statement and the Red Bull Australia Privacy Policy.
- You are qualified to work in Australia and understand that Red Bull Australia may require you to provide evidence of this to comply with its obligations under the Migration Act 1958 (Cth).
- All the information you have submitted to Red Bull Australia Pty Ltd (including via this application and any attachments) is true accurate and complete. You understand that if any information you have provided is false or misleading we may reject your application review any employment offer made to you and potentially dismiss you from any employment with Red Bull Australia Pty Ltd.
Remote Work :
No
Employment Type :
Full-time
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