Trade Marketing Manager

Abbott

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profile Job Location:

Shanghai - China

profile Monthly Salary: Not Disclosed
Posted on: 6 hours ago
Vacancies: 1 Vacancy

Job Summary

JOB DESCRIPTION:

Primary Job Function

  • Responsible for OTC channel trade related promotion/SOP/policy/guidance planning/implementation.
  • OTC budget control & efficiency management
  • Execution tracking efficiency analysis ensure good execution
  • Market analysis to come up with related insight/strategy.
  • Bridget HQ and local and sales and cross function connection
  • Develop trade strategy & programs for OTC channel and related execution guidance/policy
  • Based on MKT/sales strategy and budget allocate and control budget usage & efficiency
  • Execution tracking efficiency analysis ensure good execution
  • Collect/analyze otc market and competitor information together with channel insight propose related channel strategy and ensure channel healthy development
  • Information collection/consolidation: as a liaison between HQ and regions Drugstore team and other functions collect and sort sales information/ activities execution results by week/month. Distribute HQs decision plan and communications to field force and follow the response.
  • Ad-hoc analysis and report: Create summary based on the input by Customer Excellence and field force
  • SOP Management: standardize retail OTC related process/policy/promotion/OEC
  • SOP flow and ensure execution.
  • Offline DPG & MT PG KPI tracking: Productivity/New user/Super new user/Retention

Minimum Education

  • Bachelors degree or above

Minimum Experience/Training Required

  • 5 years trade marketing in Pharmaceutical(OTC) or Nutrition or FMCG market.
  • Minimum 2 years working experience with multi-national company.
  • Good command of written and verbal English.
  • Energetic willing to take challenge and work hard to drive for result

The base pay for this position is

N/A

In specific locations the pay range may vary from the range posted.

JOB FAMILY:

Product Management

DIVISION:

ANI International Nutrition

LOCATION:

China > Shanghai : 388 W. Nanjing Road Ciros Plaza

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Not specified

MEDICAL SURVEILLANCE:

Not Applicable

SIGNIFICANT WORK ACTIVITIES:

Not Applicable


Required Experience:

Manager

JOB DESCRIPTION:Primary Job FunctionResponsible for OTC channel trade related promotion/SOP/policy/guidance planning/implementation.OTC budget control & efficiency managementExecution tracking efficiency analysis ensure good executionMarket analysis to come up with related insight/strategy.Bridget...
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Key Skills

  • History
  • Accounts Assistant Credit Control
  • Advocacy
  • Corporate Risk Management
  • Government
  • Brand Development

About Company

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WHO WE ARE CREATING LIFE-CHANGING TECHNOLOGY From removing the regular pain of fingersticks as people manage their diabetes to connecting patients to doctors with real-time information monitoring their hearts, from easing chronic pain and movement disorders to testing half the world’s ... View more

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