Head of Data Marketing
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Job Location:
Monthly Salary:
Posted on:
7 hours ago
Vacancies:
1 Vacancy
Job Summary
What youd be doing in this role
As Canva scales change continues to be part of our DNA. But we like to think thats all part of the fun. So this will give you the flavour of the type of things youll be working on when you start but this will likely evolve.
This role will see you:
Leading a team of 25 data scientists and analytics engineers across Marketing Data.
Acting as a strategic partner to Marketing Growth and Finance teams.
Driving best in class global marketing measurement strategies including next-gen attribution models and marketing mix modelling.
Implementing AI and ML powered marketing solutions for campaign optimisation and customer experience.
Translating our ambitious marketing plan and our crazy big goals for the Canva brand into scalable data infrastructure and actionable insights.
Collaborating with stakeholders and operational partners to refine reporting formats and rhythms to provide the most value for the lowest lift
Shaping the future of datas role in marketing through experimentation storytelling and strategic influence.
Youre probably a match if
You have experience leading high-performing data teams in a high-growth marketing-led environment.
Youre a compelling data storyteller who thrives on turning complexity into clarity.
Youre confident partnering with senior stakeholders and influencing strategic decisions.
You bring deep knowledge of marketing measurement frameworks LTV/CAC modelling and funnel analytics.
Youre highly skilled with tools like Snowflake DBT Segment and Looker/Tableau.
You value kindness empathy and a culture of development in your leadership style.
About the team
The Marketing Data team is on a mission to unlock the full potential of data in Canvas marketing efforts. We empower teams to make bold decisions backed by robust insights bringing the power of data to every customer touchpoint. With Canvas goal to reach 1 billion users this team plays a critical role in fuelling our growth.
Whats in it for you
Achieving our crazy big goals motivates us to work hard - and we do - but youll experience lots of moments of magic connectivity and fun woven throughout life at Canva too. We also offer a range of benefits to set you up for every success in and outside of work.
Heres a taste of whats on offer:
Equity packages - we want our success to be yours too
Inclusive parental leave policy that supports all parents & carers
An annual Vibe & Thrive allowance to support your wellbeing social connection office setup & more
Flexible leave options that empower you to be a force for good take time to recharge and supports you personally
Check out for more info.
Other stuff to know
We make hiring decisions based on your experience skills and passion as well as how you can enhance Canva and our culture. When you apply please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.
We celebrate all types of skills and backgrounds at Canva so even if you dont feel like your skills quite match whats listed above - we still want to hear from you!
Please note that interviews are conducted virtually.
Remote Work :
Yes
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Performance Marketing
- B2B Sales
- Marketing
- SAAS
- Growing Experience
- Customer Acquisition
- Multichannel Marketing
- Affiliate Marketing
- Team Management
- Public Speaking
- Lead Generation
About Company
We're a global online visual communications platform on a mission to empower the world to design. Featuring a simple drag-and-drop user interface and a vast range of templates ranging from presentations, documents, websites, social media graphics, posters, apparel to videos, plus a hu ... View more
