Director of Global Downstream Marketing, WATCHMAN

Maple Grove, MN - USA

Monthly Salary: Not Disclosed

Posted on: 14 hours ago

Vacancies: 1 Vacancy

Job Summary

Additional Location(s): N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit- High Performance

At Boston Scientific well give you the opportunity to harness all thats within you by working in teams of diverse and high-performing employees tackling some of the most important health industry challenges. With access to the latest tools information and training well help you in advancing your skills and career. Here youll be supported in progressing whatever your ambitions.

About the role:
The Director ofGlobalDownstream MarketingWATCHMANwilllead the development and execution of global marketing strategies to drive adoption penetration and revenue growth for theWATCHMANfranchisewith a particular focus on the US. Most importantly this role will drive commercial planning and integrated marketing campaigns tomaintainmarket leadership and accelerate growth in the LAAC space.

Your responsibilities will include:

Develop and execute a multi-year integrated commercial plan for theglobalWATCHMANfranchise ensuring alignment with theannual strategic execution of commercial plan to obtain identified franchise revenue profitability and budgetobjectives.

Overseedifferentiated messaging and customer campaign strategies thataccelerategrowth for the LAAC market.

Lead US Commercial Launch plans (positioning customer targeting branding evidence strategy KOL strategy KPIS etc.) for theWATCHMANfranchise

Leading coaching and developing a team of marketing professionals

Partnering with global marketing and cross-functional counterparts to plan and execute commercial strategies and programs.

Establish in-depth knowledge ofLAACbusiness and marketenvironment;provide insightsinthe formulation of the US Annual Operating Plan (AOP) StrategicPlanand revenue forecasting.

Identifyand communicate competitive threats and opportunities for the franchise and lead competitive action / response plans.

Lead the commercialization of non-product solutions that support and surroundimplantableproductsinclusive ofconsultative offerings supporting growth ofthe therapy.

Execute onstrategic plans oriented towards both economiccustomers and healthcare coordinators.

In collaboration with Upstream Marketing gatherscustomer and market insights to inform key decisions and marketing strategies.

Work and align closely with the market development (direct to patient and direct to referring) teams to grow and expandLAACmarket.

Working with colleagues in key functional areas including Sales Sales Operations Medical Education R&D reimbursement clinical med affairs regulatory and legal to drive businessobjectives.

Spending time in the field to gain market and customer insights and build relationships with sales leaders and key physicians to drive education marketadoptionand innovation of BSC products.

Required qualifications:

Bachelors degreerequired(Business Communications Science Healthcare/Biomedical)

10 years of medical device marketing experience

Previousleadership experience in Marketing and/or Sales

Experience planning and managing product launches

An individual that is highly motivated with an action-oriented mindset

Exceptionally strong collaboration skills coupled with a team-first and patient-first leadership philosophy

Track recordof strong campaigns delivered to sales teams in highly competitive industries.

Track recordof expanding patient access to new therapies using multi-channel methods.

Track recordof success leading cross-functionally and with global partners to develop plansstrategiesand tools to maximize sales potential

Aptitude inutilizingdefined financial resources to maximize external impact working both with internal team members and managing outside agencies.

Strong executive presence & public speakerdemonstratedin developing and giving presentations to internal and external customers including sales teams physicians hospital service line administrators and executives

Domestic/InternationalTravel approximately 30%

Preferred qualifications:

Bachelors degree inEngineeringMarketing Business or related field; MBA preferred.

10 years of experience in medical device marketing with at least 5 years in a leadership role.

Proventrack recordin downstream marketing product launches and portfolio management.

Strong understanding ofatrial fibrillation markets inclusive ofstructural heart electrophysiologyand/or cardiac rhythm managementmarkets.

Exceptional strategic thinking communication and leadership skills.

Work Mode:

At Boston Scientific we value collaboration and synergy. This role follows a hybrid work model requiring employees to be in our local office at least three days per week.

Visa Sponsorship:

Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time.

Requisition ID:621613

Minimum Salary: $155000

Maximum Salary: $294500

The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) see vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training pertinent education including licensure and certifications among other relevant business or organizational needs. At BSC it is not typical for an individual to be hired near the bottom or top of the anticipated salary range listed above.

Compensation for non-exempt (hourly) non-sales roles may also include variable compensation from time to time (e.g. any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements).

Compensation for exempt non-sales roles may also include variable compensation i.e. annual bonus target and long-term incentives (subject to plan eligibility and other requirements).

For MA positions: It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.

As a leader in medical science for more than 40 years we are committed to solving the challenges that matter most united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives create value for our customers and support our employees and the communities in which we operate. Now more than ever we have a responsibility to apply those values to everything we do as a global business and as a global corporate citizen.

So choosing a career with Boston Scientific (NYSE: BSX) isnt just business its personal. And if youre a natural problem-solver with the imagination determination and spirit to make a meaningful difference to people worldwide we encourage you to apply and look forward to connecting with you!

At Boston Scientific we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion equality and opportunity for all. By embracing the richness of our unique backgrounds and perspectives we create a better more rewarding place for our employees to work and reflect the patients customers and communities we serve.

Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy the Company will continue to take steps to assure that recruitment hiring assignment promotion compensation and all other personnel decisions are made and administered without regard to race religion color national origin citizenship sex sexual orientation gender identity gender expression veteran status age mental or physical disability genetic information or any other protected class.

Please be advised that certain US based positions including without limitation field sales and service positions that call on hospitals and/or health care centers require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company you will be expected to meet the ongoing requirements for your roles including any new requirements should the Companys policies or protocols change with regard to COVID-19 vaccination.

Required Experience:

Director

Additional Location(s): N/ADiversity - Innovation - Caring - Global Collaboration - Winning Spirit- High PerformanceAt Boston Scientific well give you the opportunity to harness all thats within you by working in teams of diverse and high-performing employees tackling some of the most important heal...