Strategic Marketing Manager – LATAM

At Johnson & Johnsonwe believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented treated and curedwhere treatments are smarter and less invasive andsolutions are our expertise in Innovative Medicine and MedTech we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for more at

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About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Join us in developing treatments finding cures and pioneering the path from lab to life while championing patients every step of the way.

Learn more at Purpose

The Strategic Marketing Manager will lead the commercial and strategic marketing efforts for Established Products across LATAM working closely with regional and global crossfunctional teams (Medical Affairs Regulatory Market Access HCC Legal BT COEs etc.).
This role acts as a subject matter expert ensuring local market needs are represented in global forums integrated into global strategies and translated into strong consistent execution across markets.
It is a highvisibility role with significant autonomy and strategic influence driving key projects that strengthen operational excellence portfolio performance and lifecycle management across the Immunology and Hematology portfolios.

Key Responsibilities

Lead the regional portfolio strategy including LRFP Briefing Books forecasting support and Brand Plans under a unified ONE VOICE approach.

Coordinate and lead crossfunctional regional teams and actively represent LATAM in global forums.

Manage monthly updates of the Global Launch Dashboard and Regional Dashboard monitoring KPIs and facilitating bimonthly performance discussions with CVTs.

Develop and update strategic content including message platforms value excellence materials and competitive landscape analysis.

Ensure effective planning budgeting and execution of regional deliverables maintaining high quality and alignment with strategic timelines.

Analyze market insights and industry trends to inform regional strategies and drive strong decisionmaking.

Lead omnichannel and lifecycle management initiatives to maximize brand impact and portfolio performance.