Senior Associate Manager Brand Manager BuzzBallz

Build your career at Sazerac! With almost 400 years of rich history Sazerac Company has thrived as an independent American family-owned company with operations in the United States and around the world. Since the 2000s Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world including Buffalo Trace Pappy Van Winkle Eagle Rare Blantons and Sazerac Rye. Additionally Sazerac owns many popular brands across a range of spirits including Fireball Southern Comfort Seagrams V.O. Myerss Goldschläger Parrot Bay 99 Brand and Platinum Vodka.

Were proud of our award-winning culture and distilleries. Our Louisville office has been named one of the Best Places to Work in Kentucky four times and our Buffalo Trace Distillery has earned the title of worlds most award-winning distillery through the dedication of our craftsmen for well over 200 years. Whether youre a recent graduate or an experienced professional Sazerac provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting entrepreneurial industry.

TheSr. Associate Brand ManagerBuzzBallzUSisdelivering key initiatives within the US such asbusiness analysis social strategy innovation planning creative and shopper programming etc. They willultimatelyberesponsible forthe delivery of the volume and profit goals ofBuzzBallzin the US (along with the Brand ManagerBuzzBallzUS) anddelivering long-term growth plans for the brand.Works cross-functionally with SalesShopper Marketing Business IntelligenceDigital Team Operations Finance Compliance agencies tradepartnersand suppliers where applicable to achieve businessobjectives.

US Business Reporting and Analytical Direction

• Lead monthly U.S. brandscorecarding synthesizing performance marketplace dynamics and key initiatives into clear executive-ready reporting that distills complex data into decisive insights.

• Own the end-to-end brand reporting narrative connecting what happened why it happened and what to do nextensuring insightstranslateinto actionable recommendations for brand sales and commercial teams.

• Triangulate data across Power BI NielseniDig and Cognos to deliver a single consistent view of brand performanceidentifyingtrends risks and growth opportunities.

• Conduct deep-dive analyses into consumer behaviors attitudes and purchase drivers using Mintel and Numerator to inform brand strategy innovation pipelines and go-to-market programming.

• Act as a thought partner to cross-functional teams elevating data from reporting to insight-driven decision-makingwith consistency in data interpretation.

US Brand Strategy and Creative Support

• Partner closely with the U.S. Brand Manager to shape and deliver brand strategy across U.S. programming sales initiatives creative direction innovation planning and commercial priorities.

• Support the development of route-to-market strategy programming platforms and creative assets that drive in-market impact and customer engagement.

• Collaborate cross-functionallywith Sales Commercial Insights Innovation and Operations teams to deliver annual growth targets and performance goals.

US Digital Shelf Leadership

• Lead U.S. brand strategy and direction across the last-mile consumer journey shaping howBuzzBallzshows up on key delivery and e-commerce platforms including Instacart and DoorDash.

• Establish best-in-class digital shelf standards ensuring brand-relevant presence through optimized imagery copy navigation and assortment visibility.

• Translate consumer behavior and platform performance insights into actionable improvements across search browse and purchase moments.

MUST

• Strong planning and organizational skills
• Willingness to travel
• Bachelors Degree
• Strong computer skills and high comfort using technology and systems
• Ability to quickly learn new systems/processes
• Ability to communicate with all levels of an org
• Excellent oral & written communication skills
• Ability to manage multiple projects at one time
• Ability to handle multiple tasks at one time
• 4 years implementation or project management experience.
• 1 year experience in a fast paced environment
• Experience leading creative development integrated campaigns and product launches

PREFERRED

• Undergraduate degree in Business Marketing or Communications
• Experience in Alcohol Beverage Industry or CPG overall
• Budgeting planning and/or financial analysis experience.
• 1 year experience managing an Advertising Agency
• 4 years in brand management global marketing or innovation (big CPG preferred)
• Track recordof follow-through and delivering committed results
• Experienceandexpertisewith business reporting
• Ability to learn quicklyoperateefficiently and prioritize effectively within a fast-moving environment

Physical Requirements

• A valid drivers license
• Ability to work remote
• Ability to pay attention to detail

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