Job Title: CRM Executive
Location: Hybrid Mrieħel Malta (3 days per week in office)
Reporting to: CRM Brand Lead
Key responsibilities
Set up and execute CRM campaigns via the various available channels.
Help build personalized player life cycles including onboarding flows reactivation campaigns loyalty triggers and VIP journeys.
Use data-driven insights to create segmented audiences for tailored communication.
Monitor campaign performance analyze key KPIs (engagement conversion retention) and implement improvements.
Work closely with Marketing Content Sportsbook Product and VIP teams to align CRM strategies with overall business goals.
Required skills & qualifications
Hands-on experience with Fast Track CRM (or similar automation tools).
Strong knowledge of player lifecycle management (onboarding retention reactivation churn prevention).
Data-driven mindset with the ability to interpret campaign results and discuss optimizations.
Excellent written and verbal communication skills in English.
Comfortable working in a fast-paced hybrid environment.
Nice-to-haves
Familiarity with cases website and /or crypto casinos.
What you get
The chance to make a tangible impact in a rapidly growing global company.
A culture that rewards ambition innovation and collaboration.
Comprehensive benefits package for Malta-based employees including:
Private health insurance wellness allowance and communication allowance.
Healthy lunch on Wednesdays Social Fridays and Summer & Christmas events.
Employee discounts in restaurants and businesses.
Extended second-parent leave policy.
Private parking space.
A rising powerhouse in online gambling and betting weve made our mark in just four yearsand were just getting started. Our success is driven by a team of experts in casino operations marketing and beyond leading innovative projects across casino crypto and game development. More than ... View more