Senior Regional Marketing Manager
Share
Job Location:
Monthly Salary:
Posted on:
20 hours ago
Vacancies:
1 Vacancy
Job Summary
About the Team
The regional marketing function at Miro focuses on driving pipeline and revenue across our key markets. You will be joining the EMEA regional marketing team with responsibility for our UK and Ireland business.
About the Role
Miro is looking for an experienced and ambitious senior regional marketing manager to own the strategy execution and localized impact of our marketing efforts in the United Kingdom and Ireland. This is a critical role responsible for driving significant pipeline and revenue growth in a key international market.
Reporting to the Head of Regional Marketing (EMEA) you will be the marketing expert for the UK collaborating closely with Sales Customer Success Product Marketing and our Global Campaigns team to deliver high-performing regional marketing programs.
This is an individual contributor role operating without direct reports but with significant organisational influence. The ability to collaborate with and steer cross-functional peers is critical for success.
This is an individual contributor role operating without direct reports but with significant organisational influence. The ability to collaborate with and steer cross-functional peers is critical for success.
What youll do
- Establish and own Miros regional marketing plan for UKI translating GTM goals into a strategy that directly generates and accelerates pipeline
- Lead the end to end development and execution of effective and scalable regional marketing activities including events ABM and other field programs that accelerate pipeline and drive revenue
- Align prioritise and plan closely with sales marketing and other functional and cross-functional teams to ensure that targets are met
- Apply a strong understanding of sales and business priorities customer needs and regional competitive landscape to planning and execution
- Collaborate with digital marketing and demand generation teams to leverage digital tactics for field execution and event follow-up strategies
- Work closely with regional partners and the partner marketing team to incorporate the partner ecosystem into regional plan and field events
- Regularly report on regional performance metrics campaign ROI and pipeline contribution to GTM and marketing leaders
- Own and manage the regional marketing budget for the UK demonstrating a strong ROI for all expenditures
- Manage local agency relationships and event logistics
What youll need
- 7 years of experience in B2B SaaS marketing with at least 3 years dedicated to a UK regional marketing role
- A proven track record of designing and executing full-funnel marketing campaigns (online and offline) that result in measurable pipeline and revenue growth.
- Deep understanding of the UK B2B technology landscape buyer personas and customer journey..
- Strong analytical skills and proficiency in using CRM (e.g. Salesforce) and marketing automation platforms (e.g. Marketo).
- Exceptional collaboration and communication skills with the ability to influence cross-functional teams (Sales Product Global Marketing).
- Strong understanding of regional campaign management and measurement
- Outstanding skills in project management and prioritization
- Demonstrated ability to act decisively in ambiguous situations to move work forward effectively
- Demonstrated experience leveraging AI tools to enhance program efficiency and output
Whats in it for you
- Competitive equity package
- Medical insurance coverage
- Lunch snacks and drinks provided in the office
- Wellbeing benefit and WFH equipment allowance
- Annual learning and development allowance to grow your skills and career
- Travel allowance for your commute
- Opportunity to work for a globally diverse team
- Inspiring workplace in the heart of Amsterdam
Required Experience:
Manager
Key Skills
- Corporate Banking
- Google Analytics
- Land Survey
- Access
- LAN
- Asic
About Company
Miro is the innovation workspace where teams manage projects, design products, and build the future together. Join 90M+ users from around the world.
