Integrated Marketing Manager Small Business Internet
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Job Location:
Bellevue, WA - USA
Monthly Salary:
$ 88200 - 159200
Posted on:
20 hours ago
Vacancies:
1 Vacancy
Job Summary
At T-Mobile we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant employee stock purchase plan 401(k) and access to free year-round money coaches. Thats how were UNSTOPPABLE for our employees!
As a B2B Integrated Marketing Manager you will be responsible for long-term planning of acquisition brand and creative strategy for T-Mobiles Micro Business Internet products and segments. This role will work closely with cross functional internal support teams to identify scope and campaign roadmap needs for the business. Using insights from current and past campaigns this role will adapt and develop marketing strategies that align to company priorities and deliver on commercial and brand objectives. Strategic partnership with commercial product marketing creative media and analytics is important. An understanding of the evolving B2B ISP/Telecommunications space and the ability to articulate and positively orchestrate complex marketing plans across multiple channels and teams are critical for success. Leveraging research insights competitive intel and segmentation data this position will work with channel and product leads to foresee challenges and creative solutions. This opportunity is a challenging and exciting role for a marketing professional with a passion for building comprehensive plans designed to increase long term key objectives.This is a hybrid position required to be working in-office at least 3 days a week.
Responsibilities
Develop marketing planning calendars and timelines in conjunction with other broadband marketing teams and shared resources leading to creative needs scoping and budgets
Leverage data analytics and segmentation to find opportunities and insights and translate needs into executable integrated creative and brand strategy plans
Leads competitive intelligence brand strategy for Broadband products working closely with Research and Commercial marketing teams
Partners with internal creative teams and agencies on creation of world-class communications and collateral that speaks to the audience and campaign objectives
Also responsible for other Duties/Projects as assigned by business management as needed
Knowledge Skills and Abilities
Solid understanding of digital marketing and experience including web/ecommerce media social paid search attribution optimization etc. Experience in data driven marketing techniques and traditional database marketing is critical.
Experience applying consumer insights to improve campaign targeting delivery performance etc.
Campaign leadership skills end to end campaign development including strategy segmentation targeting a multi-channel/omni-channel environment.
Qualifications
Bachelors degree in business marketing communications or related field of study; Masters/Advanced degree preferred. or combination of education and experience deemed equivalent
3 years of marketing experience in authoring and implementing national integrated marketing plans with recognized B2C brands
2 years experience with delivering omni/multi-channel integrated campaigns at scale and leveraging data and digital in execution
Solid understanding of digital brand marketing and experience including web/ecommerce media social paid search attribution optimization etc.
Experience in data driven marketing techniques and traditional database marketing is essential
Exceptional experience applying consumer insights to improve campaign targeting delivery performance etc.
At least 18 years of age
Legally authorized to work in the United States
The pay range above is the general base pay range for a successful candidate in the role. The successful candidates actual pay will be based on various factors such as work location qualifications and experience so the actual starting pay will vary within this range.
At T-Mobile employees in regular non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employees eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location T-Mobile our benefits exemplify the spirit of One Team Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases offering medical dental and vision insurance a flexible spending account 401(k) employee stock grants employee stock purchase plan paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave family building benefits back-up care enhanced family support childcare subsidy tuition assistance college coaching short- and long-term disability voluntary AD&D coverage voluntary accident coverage voluntary life insurance voluntary disability insurance and voluntary long-term care insurance. We dont stop there - eligible employees can also receive mobile service & home internet discounts pet insurance and access to commuter and transit programs! To learn about T-Mobiles amazing benefits check out.Never stop growing!
As part of the T-Mobile team you know the Un-carrier doesnt have a corporate ladderits more like a jungle gym of possibilities! We love helping our employees grow in their careers because its that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity youre living our values while investing in your career growthand we applaud it. Youre unstoppable!
T-Mobile USA Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age race ethnicity color religion creed sex sexual orientation gender identity or expression national origin religious affiliation marital status citizenship status veteran status the presence of any physical or mental disability or any other status or characteristic protected by federal state or local law. Discrimination retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process please let us know by emailing or calling 1-. Please note this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.
Required Experience:
Manager
Key Skills
- Business Development
- Marketing
- Company Website
- International Project
- Communication
- CRM
- Market Research
- Project Management
- Content Marketing
- Email Campaigns
- International Business
- marketing collateral
- Powerpoint
- Analytics
About Company
Grow Your Career. Grow With One Join Us #WeAreOne We are driven. We are family. We are One. When you join MobileOne, you join a team of friends who work as hard as they play. You’ll learn how to be a leader, make bank, and most importantly, have fun along the way. With over 200 […] ... View more
