The Lead Affiliate Marketing will facilitate and scale the affiliate marketing program by driving partner strategy performance optimization and operational excellence. This individual will also play a pivotal role in standing up key influencer and referral programs to further expand Renuitys quality lead generation. Success in this role is defined by positive impacts around partner onboarding and relationship management cross-functional collaboration to accelerate launches and accurate tracking reporting and payouts. This individual will support these functions using a data driven approach providing actionable insights to support affiliate marketing and overall business growth.
What Youll Do:
Own a portion of current affiliate portfolio including but not limited to email communications minimum bi-weekly meetings performance analysis and account optimization
Facilitate team in onboarding new affiliate partners in collaboration with MarTech Finance Legal and other departments to ensure accurate execution and faster launch cycles
Assist with the outreach of new influencer and professional referral partners to start and grow the new program
Manage day-to-day influencer and referral communication onboarding optimization and QA
Oversee operational workflows for affiliates influencers and referrals (tracking link creation CRM coordination payout accuracy compliance)
Build and maintain dashboards and performance reporting across all channels
Provide structured insights that support strategic affiliate marketing decisions
What Youll Bring:
4 years of experience in affiliate marketing partner marketing or performance marketing
Proven experience in lead generation/lead acquisition in a managerial or leadership role
In-depth knowledge of affiliate marketing principles strategies and best practices
Strong analytical skills with proficiency in interpreting data for actionable insights
Excellent communication and interpersonal abilities to build and maintain strong partnerships
Proficient in using analytics and reporting tools like Microsoft Office 365 Suite particularly Excel to measure campaign performance
Preferred familiarity with influencer platforms or creator marketplaces
Knowledge of the home services industry is preferred with an understanding of lead dynamics and the purchase journey
About Renuity
Renuity headquartered in Charlotte NC is a leading home improvement services business with a rapidly expanding national footprint. Renuity currently operates across 36 states and has created hundreds of thousands of happier homeowners across the United States who have chosen Renuity for their home improvement needs. Renuity is redefining the home improvement experience with a focus on trust innovation and customer-first service.
To learn more visit Renuitys About Us page.
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