VP Strategic Sales

Why Work @ BEDGEAR

If youre looking for a career and not just a job BEDGEAR provides a work environment that accelerates growth for all of its team members. Keeping up with the every day challenges of a fast-growing consumer goods company demands a team of all-in players who are focused on continuous improvement collaboration leadership and have a growth-mindset. If you want to elevate yourself personally and professionally surrounding yourself with others that share the same values beliefs and behaviors will provide the support and extra push to reach new heights and smash new goals. At BEDGEAR you can expect to find successful team mates who exemplify our core values of being:

HUNGRY - HUMBLE - CURIOUS - CLEVER - COMMITTED - HUMANITARIAN

What Success Looks Like!
Success in the VP - Strategic Sales role means consistently driving profitable year-over-year growth across the retail partnerships managed by this individual by expanding assortments elevating marketing and RSA education programs and ensuring strong execution of the in-store brand experience. This role is successful when BEDGEAR is viewed as a strategic executive-level partner rather than a vendor with high compliance strong sell-through and meaningful influence inside strategic accounts. At the same time success includes building the future by closing and launching new top-tier retail partners creating a healthy pipeline and establishing a scalable foundation for sustained growth.

Whats Expected(include but not limited to):

Strategic Account Management

• Own executive-level relationships with select top 10 retail partners serving as the primary strategic contact.

• Drive incremental revenue through strategic assortment reviews category expansion and new product introductions.

• Develop and execute elevated marketing programs in partnership with retailers including in-store digital and promotional initiatives.

• Lead the expansion and effectiveness of RSA education programs to increase product knowledge engagement and sell-through.

• Ensure retailer compliance with BEDGEARs in-store experience standards including POP displays fixtures graphics and merchandising execution.

• Partner cross-functionally with marketing product operations and customer success to deliver seamless execution and measurable results.

New Business Development (Top 50 Retailers)

• Prospect pitch and close new business with top 50 retailers where BEDGEAR does not currently have distribution.
• Develop compelling value propositions tailored to each prospective partners business model and customer base.
• Lead end-to-end sales cycles from initial outreach through negotiation onboarding and launch.
• Build a robust pipeline of high-quality opportunities aligned with BEDGEARs growth strategy.

Revenue Growth & Strategic Leadership

• Own revenue growth targets across managed accounts and new business development efforts.
• Identify whitespace opportunities across assortments categories channels and geographies.
• Use data insights and retailer feedback to inform selling strategies and influence product and marketing roadmaps.
• Represent BEDGEAR as a category leader and strategic partner within the specialty retail and broader bedding industry.

Team & Cross-Functional Leadership

• Collaborate closely with internal stakeholders to align on priorities timelines and execution plans.
• Contribute to sales strategy forecasting and long-range planning at the executive level.

Qualifications/Requirements:

• Must be 18 years of age or older
• HS Diploma or GED
• Must be legally authorized to work in the United States and have IDs needed to verify
• English proficiency(reading writing speaking comprehension)
• Must have dependable personal vehicle with credible insurance coverage and valid drivers license
• Computer savvy; proficient with Microsoft Office
• Travel required at least 75% of time
• Ability and willingness to work weekends and major retail holidays

Education/Experience/License Requirements:

• Proven success managing and growing large complex retail accounts at an executive level.

• Demonstrated ability to prospect pitch and close new business with top-tier national or regional retailers.

• Strong understanding of retail environments merchandising in-store marketing and RSA education programs.

• Exceptional executive presence with the ability to influence C-suite and senior retail leaders.

• Highly strategic yet hands-on; comfortable operating at both the 30000-foot and ground levels.

• Strong analytical skills with the ability to translate insights into actionable growth strategies.

• Willingness to travel regularly to support key accounts and new business opportunities.

About BEDGEAR PERFORMANCE

Launched in 2009 BEDGEAR is the brand of Performance that provides innovative bedding by focusing on an active lifestyle and well-being. BEDGEARs sleep solutions are engineered with Performance fabrics that are temperature neutral and instant cooling and maximizes airflow to allow the body to naturally regulate its temperature. With a core belief of One Size Does Not Fit All BEDGEAR has redefined the way people view sleep by developing interactive in-store experiences and breathable bedding products that are personally fit to a consumer based on specific factors including body type sleep position and temperature. BEDGEAR is dedicated to integrating environmental responsibility into product development to ensure less returned goods are being sent to landfills. BEDGEAR is essential to the rest and recovery routines of professional athletes and active people who need to maximize their sleep. A proud manufacturer in the USA BEDGEAR offers mattresses pillows sheets blankets pet beds as well as travel kids and baby products that often feature removable and washable covers to maintain a clean and healthy sleep environment. BEDGEAR is represented in more than 4000 retail stores across the globe and has earned more than 220 U.S. and worldwide patents trademark registrations and pending applications. Sleep Fuels Everything!

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BEDGEAR is proud to be an Equal Opportunity Employer that participates in the E-Verify program!