E-Commerce Marketing Coordinator
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Job Location:
Fenton, MI - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Department:
Job Summary
Opportunity:
E-Commerce Marketing Coordinator
Overview:
We are seeking a motivated and detail-oriented E-Commerce Marketing Coordinator to support the execution of our online marketing and sales initiatives. This role will help drive traffic enhance the customer experience and support revenue growth through digital channels. The ideal candidate has a strong interest in e-commerce and digital marketing is highly organized and enjoys working in a fast-paced collaborative environment.
Key Responsibilities:
- Support day-to-day e-commerce operations including website updates product listings pricing and promotional activities.
- Assist in managing digital advertising campaigns (Google Ads social media display retargeting) to ensure accuracy and maximize performance.
- Help coordinate SEO SEM and content marketing initiatives to improve search rankings and organic reach.
- Build and deploy email marketing campaigns including list management testing and performance tracking.
- Track and report on key metrics such as website traffic conversions and campaign results using tools like Google Analytics and Shopify.
- Collaborate with sales product and customer service teams to ensure consistent messaging and alignment across channels.
- Support the creation and testing of landing pages and other assets to improve conversion rates.
- Research competitors market trends and new tools to identify opportunities for improvement.
- Assist with monthly performance reports and marketing dashboards.
Qualifications
Required Skills
- Bachelors degree in Marketing Communications Business or a related field preferred
- 13 years of experience in digital marketing e-commerce or related roles (internship experience welcome).
- Familiarity with e-commerce platforms such as Shopify WooCommerce or Magento.
- Basic understanding of Google Analytics Google Ads and social media ad platforms.
- Strong organizational and project coordination skills with attention to detail.
- Proficient in Microsoft Office or Google Workspace; experience with Canva HubSpot or email tools a plus.
- Creative thinker with an eagerness to learn and a data-driven mindset.
- Excellent written and verbal communication skills.
Benefits:
- Competitive salary
- Bi-annual bonus potential
- Comprehensive benefits package (health dental life insurance AD&D parental leave)
- Flexible PTO & Sick Time
- Fun office atmosphere with catered lunches group activities and happy hours
- 401(k) with employer contribution
Work Environment
This position operates in a professional office environment. The employee is occasionally exposed to a variety of conditions within the plant. The noise level is usually moderate.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job the employee is frequently required to sit. The employee is occasionally required to stand and walk.
ABOUT US
Established in 1976 Beckwood is the worlds leading supplier of hydraulic and servo-electric presses automation equipment and industrial solutions. Our machinery is used by companies worldwide to manufacture the products we use every day. From airplanes to pacemakers and everything in between our manufacturing solutions make the world smarter faster healthier and safer.
Our people are the heartbeat of our organization. We come to work each day for the challenge and approach every project with a can-do attitude. We are competitive fun-loving and creativewith a passion for customer satisfaction. Learn more about our culture at are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability status protected veteran status or any other characteristic protected by law.
Required Experience:
Senior IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Growing Experience
- Conversion Optimization
- Google AdWords
- Hybris
- Magento
- Account Management
- SEO
- E-Commerce
- Analytics
