E-Commerce Coordinator
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Job Location:
Fenton, MI - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
E-Commerce Coordinator
Opportunity:
We are seeking a motivated and detail-oriented E-Commerce Coordinator build and manage Beckwoods e-commerce platform from the ground up. This role will help drive traffic enhance customer experience and support revenue growth through digital channels.
Currently Beckwood does not have an established e-commerce operation. This role will be responsible for evaluating platforms launching our first online storefront and managing all ongoing e-commerce operationsfrom product setup and pricing to site maintenance and performance tracking.
The ideal candidate is resourceful organized and excited by the challenge of creating something new. This role blends strategy with execution and requires comfort working independently while collaborating closely with internal teams and external vendors.
Benefits & Perks of Beckwood:
Beckwood offers a competitive compensation and benefits package including:
Competitive salary
Bi-annual bonuspotential
Ateam-focused culturewith catered lunches team-building activities and employeeengagementevents
Comprehensive benefits packagefor eligible employees:
Health insurance
Dentaland Visioninsurance
Life insurance
AD&D coverage
Parental leave
Flexible PTO and sick time
401(k) with employer contribution
What Youll Be Doing:
E-Commerce Platform Development & Launch
- Lead the creation of Beckwoods first e-commerce platform including evaluating website platforms and tools selected by the company.
- Build configure and launch the e-commerce website ensuring functionality usability and strong customer experience.
- Establish workflows processes and best practices for ongoing e-commerce operations.
Product & Content Management
- Create and manage all product listings including writing descriptions uploading specifications and organizing categories.
- Photograph products and parts for use on the website (or coordinate photography as needed).
- Work closely with vendors and internal stakeholders to determine accurate and competitive pricing.
- Maintain product data pricing updates and inventory-related content over time.
Ongoing Site Management & Optimization
- Drive day-to-day website operations including updates promotions and content changes.
- Monitor site performance and customer behavior to identify opportunities for improvement.
- Support SEO SEM and content initiatives to drive traffic and improve visibility.
- Build and test landing pages and site enhancements to improve conversion rates.
Marketing & Analytics Support
- Assist with digital advertising efforts (Google Ads social media display retargeting) ensuring campaigns align with the website and product offerings.
- Build and deploy email marketing campaigns including list management testing and performance tracking.
- Track and report on key performance metrics such as traffic conversions and revenue using tools like Google Analytics and the e-commerce platform.
- Prepare monthly performance reports and dashboards with insights and recommendations.
Cross-Functional Collaboration & Research
- Collaborate with sales product and customer service teams to ensure consistent messaging and a seamless customer experience.
- Research competitors market trends and emerging e-commerce tools to continuously improve the platform.
- Serve as the primary point of ownership for Beckwoods e-commerce presence post-launch.
Qualifications
What Were Looking For:
Required Qualifications:
- Bachelors degree in Marketing Communications Business or a related field preferred
- 13 years of experience in digital marketing e-commerce or related roles
- Familiarity with e-commerce platforms such as Shopify WooCommerce Magento or similar tools
- Basic understanding of web analytics tools such as Google Analytics and digital advertising platforms including Google Ads and social media advertising
Key Skills & Attributes:
- Strong organizational and project coordination skills with attention to detail
- Creative thinking combined with a data-driven mindset
- Excellent written and verbal communication skills
- Ability to manage multiple projects and priorities simultaneously
- Curiosity and eagerness to learn new digital tools and technologies
- Strong analytical skills with the ability to interpret performance data and identify opportunities for improvement
- Collaboration and teamwork across marketing sales and product teams
- Results-oriented mindset focused on driving traffic engagement and revenue growth
Work Environment
This position is primarily based in a professional office environment but includes occasional time in the manufacturing facility to support projects and collaborate with production teams. While in the plant employees may be exposed to typical manufacturing conditions such as machinery operation and moderate noise levels.
Physical Demands
This role primarily operates in a professional office environment requiring the ability to remain in a stationary position for extended periods while occasionally moving about to access office equipment and files.
About Beckwood
Established in 1976 Beckwood is a world leader in hydraulic and servo-electric presses automation equipment and advanced manufacturing solutions.
Our machinery helps companies across the globe produce the products we rely on every dayfrom airplanes to pacemakers and everything in between. Our work supports industries that make the world smarter faster healthier and safer.
Our people are the heartbeat of our organization. We bring a can-do attitude creative thinking and a passion for solving complex collaborative and fun-lovingwith a relentless focus on customer success.
Learn more about our culture at are an equal opportunityemployerand all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability status protected veteran status or any other characteristic protected by law.
Required Experience:
IC
