Join a high growth team shaping the future of influenza prevention
Our North America organization is expanding rapidly and were looking for bold customer-obsessed marketing leaders to help accelerate our growth. If you thrive in fastmoving environments love turning insight into action and want to make a measurable impact on public health this is an opportunity to do the most meaningful work of your career.
At CSL Seqirusone of the worlds largest influenza vaccine providerswere on a mission to lessen the burden of influenza worldwide. Every year our vaccines help protect millions of people and were committed to innovating repeatedly as the healthcare landscape evolves.
As aSenior Manager of Customer Marketing you will play a pivotal role in driving our U.S. growth strategy. Youll support translating deep customer insights into targeted strategies and activate high value tactics across key segments including hospital systems pediatric healthcare providers and retail/wholesale distributors. Youll also partner closely with customer segment leads and cross functional stakeholders to champion the customers voice and unlock new opportunities for adoption engagement and impact.
What the Customer Marketing Team Does
The Customer Marketing team is the engine that ensures we trulyunderstand reach and influencethe customers who matter most. The team:
Understands customer needs behaviors and motivationsacross key segmentsincluding hospital systems pediatric providers retail pharmacies and distributorsallowing CSL Seqirus to deliver strategies tailored to each audience.
Develops targeted value propositions and messagingthat address the distinct needs behaviors and motivations of targeted customer segments.
Partners closely with cross functional teamsSales Access & Reimbursement Medical Legal Policy and Regulatoryto ensure the customer perspective is reflected in every decision and every touchpoint.
Activates and optimizes customer engagement tacticsthat translate strategy into real-world execution and measurable business impact.
Defines KPIs and analyzes performance using insight-driven recommendations to improve campaigns and guide senior stakeholders.
In short the Customer Marketing team serves as theadvocate strategist and connectorbetween customer insights and commercial success.
What Youll Do
Collaborate with segment leads to develop customer-specific marketing tactics that align with brand and business objectives.
Create targeted messaging for field sales teams to provide customers with relevant information year-round supporting the planning and execution of immunization campaigns.
Provide field teams with tools training and customized resources that help customers manage their annual immunization campaigns.
Lead a team of field sales champions to gather feedback on sales execution and enhance field sales tools.
Act as the marketing lead for managing CSLS Seqirus e-commerce platform .
Develop Group Purchasing Organization (GPO) and Physician Buying Group (PBG) communication plans
Coordinate with policy teams to implement tactics in collaboration with advocacy groups and professional medical associations that impact key customer segments.
What You Bring
Bachelors degree in Marketing Business Life Sciences or a related field
5 years of experience in pharmaceutical marketing commercial strategy or customer insights
Experience with key CSL Seqirus customer segments and data driven marketing
Strong understanding of the vaccine commercialization environment
Proven ability to lead cross functional initiatives within a highly regulated industry
Sales experience is a plus but not required
Who You Are
A strategic thinker with strong analytical skills
A compelling communicator who can influence without authority
A customer advocate who brings curiosity and a growth mindset
Detail oriented agile and energized by fast paced environments
Driven to make a real-world impact through your work
Why Join Us
At CSL Seqirus youll find more than a jobyoull find purpose. We offer opportunities for learning growth and global career advancement. Youll work with passionate colleagues on high impact challenges in a culture that values innovation collaboration and meaningful impact.
The expected base salary range for this position at hiring is $150000 - $185000. Please note this salary range reflects the minimum and maximum base pay that CSL expects to pay for this position at the listed location as of the time of this posting. Individual base salary for a successful candidate is determined by qualifications skill level experience competencies and other relevant addition to base salary total compensation for this role may also include incentive compensation and equity.
#LI-Hybrid
CSL Seqirus is part ofCSL. As one of the largest influenza vaccine providers in the world CSL Seqirusis a major contributor to the prevention of influenza globally and a transcontinental partner in pandemic preparedness. With state-of-the-art production facilities in the U.S. the U.K. and Australia CSL Seqirus utilizes egg cell and adjuvant technologies to offer a broad portfolio of differentiated influenza vaccines in more than 20 countries around the world.
To learn more about CSL CSL Behring CSL Seqirus and CSL Vifor visit and CSL Plasma at Benefits
For more information on CSL benefits visit How CSL Supports Your Well-being CSL.
You Belong at CSL
At CSL Inclusion and Belonging is at the core of our mission and who we are. It fuels our innovation day in and day out. By celebrating our differences and creating a culture of curiosity and empathy we are able to better understand and connect with our patients and donors foster strong relationships with our stakeholders and sustain a diverse workforce that will move our company and industry into the future.
To learn more about inclusion and belonging visit Opportunity Employer
CSL is an Equal Opportunity Employer. If you are an individual with a disability and need a reasonable accommodation for any part of the application process please visit our On the Front Line video to learn more about CSL Seqirus
Required Experience:
Senior Manager
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