Marketing AI Specialist
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Job Location:
Monthly Salary:
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
Work Schedule
Standard (Mon-Fri)Environmental Conditions
OfficeJob Description
How will you make an impact
At Thermo Fisher Scientific you join a team that prioritizes performance quality and innovation. We are a thriving global company with more than $40 billion in annual revenue and the highest R&D investment in the industry. We provide our employees with resources and opportunities to make meaningful contributions worldwide.
We are seeking an ambitious Marketing AI Specialist who can accelerate marketing performance through the practical application of AI. This function combines strategic insight with strong execution skills to deploy marketing AI tools automate workflows develop content and optimize campaigns. This role will work closely with our Manager Digital Channels to strengthen our AI presence and drive lead generation.
What will you do
- Translate high-level AI marketing strategies from innovation into actionable execution plans
- Ideate build and optimize AI-assisted workflows for content development campaign activation segmentation digital optimization and customer engagement
- Define important metrics for marketing initiatives powered by AI and track results such as content velocity workflow efficiency personalization outcomes and campaign performance
- Identify growth opportunities and optimize digital channels to enhance visibility engagement and ROI
- Drive continuous improvement in digital campaigns through experimentation testing and performance monitoring
- Collaborate with market development creative and content teams to deliver integrated digital campaigns using AI-driven enhancements
Education
Bachelors degree or equivalent experience in Business Marketing Communications or a related major required.
Experience
- 37 years of marketing experience with direct involvement in AI and digital marketing channel execution
- Hands-on experience with generative AI tools AI-powered ad platforms and digital marketing channels
- Strong analytical approach with the ability to translate data into actionable insights
- Demonstrated ability to manage multiple projects adapt quickly and thrive in a fast-paced environment
- Excellent communication and problem-solving skills with strong attention to detail
Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Electron microscopes reveal hidden wonders that are smaller than the human eye can see. They fire electrons and create images, magnifying micrometer and nanometer structures by up to ten million times, providing a spectacular level of detail, even allowing researchers to view single a ... View more
