Marketing Manager, Amazon Pharmacy

Amazon

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profile Job Location:

Bengaluru - India

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

Pharmacy team is seeking an analytical creative and highly motivated Marketing Manager to develop execute and evaluate merchandising marketing and site experience.

Key job responsibilities
Own all key traffic drivers for the category/ line of business and work as a category advocate with central traffic teams.
Possess a deep understanding of all traffic-driving mechanisms (Onsite merchandising Search Social media Push notifications Performance marketing etc.) and actively engaging in optimization of those channels for the business.
Analyze customer cohorts and drive initiatives to improve growth key cohorts.
Collaborate with internal teams and brands to drive experiments on brand funded coupons gamification and influencer marketing.
Conduct in-depth analyses to determine program effectiveness continuously improving programs and site initiatives.
Develop the categorys style guidelines merchandising calendar promotions and packages for brand promotions.
Audit traffic funnel and provide weekly/ monthly insights on gaps to topline goal.
Present to senior management externally and internally.
Drive customer lifecycle management activities including customer acquisition retention to drive growth
Do planning for category marketing P0 metrics and budget
Drive monetization of marketing inventory to scale engagement with brands and grow them
Meet business goals while ensuring a top-notch customer experience.

- 4 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience using Microsoft Excel to manipulate and analyze data
- Experience building executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience producing marketing promotional material for Owned & Operated channels
- Experience in brand identity and voice development
- Experience creating brand marketing content

- Experience using customer research hard data and metrics to back up assumptions generate forecasts and assess the efficacy of marketing programs
- Experience utilizing systems and tools involving email web analytics and CRM (Marketo Tableau Salesforce etc.) for targeting segmentation reporting for demand generation

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Required Experience:

Manager

Pharmacy team is seeking an analytical creative and highly motivated Marketing Manager to develop execute and evaluate merchandising marketing and site experience.Key job responsibilitiesOwn all key traffic drivers for the category/ line of business and work as a category advocate with central traf...
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Key Skills

  • IT Experience
  • LTC Pharmacy
  • Hospital Experience
  • Pharmacy Software
  • Infusion Experience
  • Management Experience
  • Pharmacy Residency
  • Training & Development
  • Pharmacy Technician Experience
  • Supervising Experience
  • Clinical Pharmacy Experience
  • Compounding Medications

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