Content Marketing Manager (fmx)

Data is the fuel for AI and digital transformation but only if it can be trusted.

This is where Goldright comes in: With our Enterprise Suite we provide the essential Trust Layer for global players and mid-sized companies. We deliver the reliable foundation that enables our customers to realize AI projects and make strategic decisions with confidence. To achieve this we are looking for individuals who challenge the status quo. Minds that understand technology but never lose sight of the human element. If you are looking for tasks that challenge you and want to seize the opportunity to solve complex problems and grow beyond your limits youve come to the right place.

YOUR JOB

You take full responsibility for our content strategy and with editorial foresight shape the thematic fields that make our expertise and depth of content visible in the market.

Your jobs key responsibilities are:

• Strategic development and implementation of a content strategy that aligns perfectly with our vision and brand guidelines

• Independent management of the editorial calendar and annual planning to ensure consistent publishing across all channels

• Deep editorial immersion into our software solutions and technical concepts to create professionally sound content

• Conception and production of technical high-value content (white papers industry research webinars) that convinces experts and offers real added value

• Regularly writing and publishing expert blog posts on topics such as Master Data Management Data Governance and Data Strategy

• Management and operational execution of the social media strategy (focus on LinkedIn company & personal profiles) to increase engagement and solidify our MDM authority

• Development of compelling Customer Success Stories that make significant cost optimizations and direct customer benefits tangible

• Close partnership with the rest of the marketing team to provide content that powers HubSpot automations and lead nurturing workflows

• Maintenance and optimization of sales collaterals and visual assets to guarantee a uniform brand identity

YOUR SKILLS

• Relevant professional experience in content marketing ideally in a B2B software or SaaS environment

• High technical affinity: You either bring technical prior knowledge or have the motivation to dive deep into complex IT topics to write high-quality deep-dive copy

• Excellent communication skills in German and English as well as outstanding copywriting skills

• Experience in planning developing and implementing content strategies that drive both branding and lead generation

• Hands-on knowledge of CMS tools (esp. Storyblok) and marketing automation tools (esp. HubSpot) for lead management

• Sound knowledge of LinkedIn marketing (organic growth) and an understanding of SEO fundamentals

• Ability to work strategically conceptually and in a structured manner from the editorial plan to the finished asset

• Absolute team player with a high degree of personal responsibility and a proactive way of working

• Hands-on mentality: You dont wait for input; you research and create content independently

OUR OFFER

While were one company each location has unique aspects and benefits. Heres a glimpse of what to expect:

• Flexible Working Models: Early bird or night owl Thanks to our flexible working models you start your work day when and where it fits you best. Plus our hybrid work option lets you choose whether you prefer working more from the office or from home.

• Career Development & Onboarding: Start your journey at Goldright with a structured onboarding and mentoring phase and continue with individual training opportunities. Our Learning & Development team will support you in finding the best solution for you!

• Company Summit: Exchange professional and personal experiences at our annual in-house conference! One of the highlights of our company Summit is the vibrant networking environment it cultivates.

• Social Events: Join your colleagues and build new connections at our social events like pizza & games evenings hiking and Christmas party and celebrate milestones together. Its on us!

• Snacks and Wellbeing: Fuel your productivity and taste buds with our monthly meal allowance and discounts at partner restaurants.

• Mobility Support: Choose eco friendly transportation! As we take our responsibility for the environment seriously we support your climate-friendly transportation costs.

The actual salary depends on your qualifications and experience. What is also important to us is to pay our employees an internally comparable salary. For legal reasons we need to disclose the minimum annual salary for full time employment as stated in the current collective IT agreement which is 53802 gross/year for this position.