A Sales Engineer bridges technical expertise with sales helping sell complex products by understanding customer needs designing tailored solutions delivering technical presentations/demos and supporting the sales team to close deals often in B2B tech/industrial sectors requiring strong communication problem-solving and technical skills. Key duties include client needs assessment solution customization proposal writing technical support training and feedback to R&D.
Key Responsibilities
Technical Expertise: Act as a technical expert for complex products (software hardware systems).
Client Engagement: Understand client needs conduct discovery and present how products solve problems.
Solution Design: Develop customized technical solutions and proposals matching client requirements.
Sales Support: Collaborate with sales executives provide technical support during the sales cycle and help secure orders.
Product Demonstration: Deliver compelling technical presentations and demos.
Customer Training: Train clients and staff on product usage and functionality.
Feedback Loop: Communicate client feedback to engineering/product teams for improvements.
Essential Skills & Qualifications
Education: Bachelors degree in Engineering Computer Science or a related technical field.
Experience: Proven sales and technical experience especially with complex B2B solutions.
Technical Aptitude: Deep understanding of relevant technologies (AI Cloud Software etc.).
Soft Skills: Excellent communication presentation interpersonal and problem-solving skills.
Business Acumen: Ability to link technical features to business value and financial benefits.
Typical Work Environment
B2B settings high-tech manufacturing or software industries.
Often involves travel to client sites.
Works closely with sales product and engineering teams.